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Measuring the performance of retail managers in Australia and Singapore

Campbell Fraser (Campbell Fraser is a Lecturer at the School of Management, Griffith University, Brisbane, Queensland, Australia.)
Anna Zarkada‐Fraser (Anna Zarkada‐Fraser is a Lecturer at the School of Marketing and International Business, Queensland University of Technology, Brisbane, Australia.)

International Journal of Retail & Distribution Management

ISSN: 0959-0552

Article publication date: 1 July 2000

Abstract

A method for the development, validation and refinement of a performance measurement tool for retail store managers in Australia and Singapore is presented. This tool is based on a set of performance elements – measurable task‐related activities and behaviours – that, when combined, define the performing manager. While organisations in both countries were found to concur on the 50 performance elements which should constitute the overall measurement tool, the importance attached to several of the elements differed significantly between the two countries. This difference is a significant determinant of the transferability of retail management skills between the two cultures and has wider implications for the internationalisation of the retail environment where management from different cultures are required to co‐exist within a single retail organisation.

Keywords

Citation

Fraser, C. and Zarkada‐Fraser, A. (2000), "Measuring the performance of retail managers in Australia and Singapore", International Journal of Retail & Distribution Management, Vol. 28 No. 6, pp. 228-243. https://doi.org/10.1108/09590550010328409

Publisher

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MCB UP Ltd

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