This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/08858629210035427. When citing the article, please cite: Robert D. Hisrich, (1992), “The Need for Marketing in Entrepreneurship”, Journal of Business & Industrial Marketing, Vol. 7 Iss: 3, pp. 53 - 57.
MCB UP Ltd
Copyright © 1992, MCB UP Limited