Interview with Rhymer Rigby, author of 28 Business Thinkers Who Changed the World

Strategic Direction

ISSN: 0258-0543

Publication date: 11 October 2011



The purpose of this article is to provide an interview with Rhymer Rigby, UK based journalist and author of 28 Business Thinkers Who Changed the World.


The interview is conducted by an independent interviewer.


Rhymer Rigby is a journalist based in the UK. He writes a weekly slot for the Financial Times and has contributed to publications ranging from the Sunday Telegraph and Management Today to GQ and Condé Nast Traveller. Before going freelance he was featured editor for Business 2.0 and a section editor for Management Today and Human Resources.

Practical implications

In profiling business people who have left a lasting and significant impact Rhymer provides the reader with a fascinating insight into the methods and styles of those who reshaped their business sectors.


Rhymer presents an accessible description of 28 highly successful and pioneering business thinkers, both in terms of their entrepreneurship and their personal lives, offering valuable insight into the accent to success.



by Juliet Harrison, I. (2011), "Interview with Rhymer Rigby, author of 28 Business Thinkers Who Changed the World", Strategic Direction, Vol. 27 No. 11, pp. 33-35.



Emerald Group Publishing Limited

Copyright © 2011, Emerald Group Publishing Limited

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