SMEs learn to go global
Abstract
The immediate goal for any small to medium‐sized enterprise (SME) is to survive and maintain its independence. But, sooner or later, a small company will probably want to expand. With the trends towards global convergence and the adoption of outsourcing by firms of all sizes, growth usually means entering the international market. The transition from a small domestic firm to an established and committed international company is a major step for any SME. Internationalization throws up a number of challenges for managers of such firms.
Keywords
Citation
(2002), "SMEs learn to go global", Strategic Direction, Vol. 18 No. 5, pp. 15-17. https://doi.org/10.1108/02580540210793518
Publisher
:MCB UP Ltd
Copyright © 2002, MCB UP Limited