NLP in business – or more than a trip to the zoo

Abstract

Neuro‐linguistic‐programming (NLP) is the art and science of personal excellence and genius. Neuro being a person’s neurology, the mind and body working as one, our minds affect our bodies and vice versa, and sometimes they do not work well together, i.e. when we get ill through overworking, executive burnout. Linguistic meaning all language, as only 8 per cent of our spoken words are conveying our message, 37 per cent is conveyed though tonality, and a massive 55 per cent of our message is through body language. Programming is the way we operate in the world, from a simple daily routine such as brushing our teeth, to the more complex programs we learn in adulthood like issues we are involved in at work and in relationships. Not all programs are useful, e.g. phobias, non‐productive/destructive behaviours, or behavioural reactions to limiting beliefs. NLP provides tools and techniques to help both discover and change non‐supportive beliefs and behaviours.

Citation

Lavan, I. (2002), "NLP in business – or more than a trip to the zoo", Industrial and Commercial Training, Vol. 34 No. 5, pp. 182-187. https://doi.org/10.1108/00197850210437102