Ergonomic Factors: The Clarity of Food Labels

Abstract

The Government has recently made public its response to the Food Advisory Committee′s review of food labelling practices. Among the accepted recommendations, the presentation of labelling information is recognized to be of key importance. Presents a review of the ergonomic factors which affect the clarity of pack information and discusses the relevance of these findings for the design of effective food labelling.

Citation

Buckley, P. and Shepherd, R. (1993), "Ergonomic Factors: The Clarity of Food Labels", British Food Journal, Vol. 95 No. 8, pp. 18-21. https://doi.org/10.1108/00070709310043510