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Article
Publication date: 1 December 1997

Sylvie Roussillon and Frank Bournois

Reviews French particularities in the field of high potential managers development. Stresses some mechanisms in the building of the managerial élite. After a presentation of the…

676

Abstract

Reviews French particularities in the field of high potential managers development. Stresses some mechanisms in the building of the managerial élite. After a presentation of the main ways of gaining access to the top (through a historical perspective) suggests new trends that will affect top management development for the next decade.

Details

Career Development International, vol. 2 no. 7
Type: Research Article
ISSN: 1362-0436

Keywords

Article
Publication date: 12 August 2014

Nathalie Spielmann, Sylvie Jolly and Fabrice Parisot

The purpose of this article is to review the use of the word terroir by print media in France using a multi-method approach. The objective is to uncover whether and how the media…

Abstract

Purpose

The purpose of this article is to review the use of the word terroir by print media in France using a multi-method approach. The objective is to uncover whether and how the media frames terroir-marketed products as being qualitatively superior to non-terroir products.

Design/methodology/approach

Every issue of five print magazines in France was analyzed over the period of one year. All references to terroir were coded as well as all tasting notes with and without terroir references. > 6,500 tasting notes and 800 uses of terroir in wine and food-related text from > 3,800 pages in 30 issues were identified and analyzed.

Findings

The results show that although it is not a frequently used word, terroir in tasting notes leads to significantly higher scores and prices for wines than when terroir is not included in the note. A further analysis reveals that terroir is most often related to subjective experiences of taste.

Practical implications

Wine managers should often use the word terroir in their press releases and communication pieces. However, the dimension of terroir that brand managers put forward in their communication pieces will influence the way in which the media frame their product.

Originality/value

Prior to this research there were no empirical results regarding how the media uses terroir. This research contributes to the growing body of research that seeks to understand the value of terroir as a marketing attribute.

Details

International Journal of Wine Business Research, vol. 26 no. 3
Type: Research Article
ISSN: 1751-1062

Keywords

Content available
Book part
Publication date: 28 December 2016

Abstract

Details

The Handbook of Managing and Marketing Tourism Experiences
Type: Book
ISBN: 978-1-78635-289-7

Article
Publication date: 1 August 1997

Rita Marcella, Graeme Baxter, Susan Parker and Sylvie Davies

Compares the selective European information services in France and the UK, stating that whereas France gathers information from official documentation and its representations in…

465

Abstract

Compares the selective European information services in France and the UK, stating that whereas France gathers information from official documentation and its representations in the EC in Paris and Marseille, the UK got its European information from three surveys, including two degree surveys. Maintains that French academic librarians are Civil Servants employed by central government and have limited access to European Documentation Centres (EDC), unlike their British counterparts whose libraries, over hundreds of years, have evolved into a self‐governing institution, much better funded and able to provide information at local authority level where European responsibility has been significantly added to since the signing of the Single European Act in 1986.

Details

Library Management, vol. 18 no. 5
Type: Research Article
ISSN: 0143-5124

Keywords

Book part
Publication date: 11 July 2018

Abstract

Details

The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality
Type: Book
ISBN: 978-1-78743-529-2

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