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Book part
Publication date: 1 January 2005

Naresh K. Malhotra

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Review of Marketing Research
Type: Book
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ISBN: 978-0-85724-723-0

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Book part
Publication date: 17 September 2020

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Continuing to Broaden the Marketing Concept
Type: Book
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ISBN: 978-1-78754-824-4

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Book part
Publication date: 12 September 2022

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Measurement in Marketing
Type: Book
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ISBN: 978-1-80043-631-2

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Article
Publication date: 13 April 2012

719

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Asia-Pacific Journal of Business Administration, vol. 4 no. 1
Type: Research Article
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ISSN: 1757-4323

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Book part
Publication date: 16 December 2009

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Sustainability, Environmental Performance and Disclosures
Type: Book
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ISBN: 978-1-84950-765-3

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Book part
Publication date: 13 July 2011

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Review of Marketing Research: Special Issue – Marketing Legends
Type: Book
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ISBN: 978-0-85724-897-8

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Book part
Publication date: 8 August 2006

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Environmental Accounting
Type: Book
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ISBN: 978-0-76231-366-2

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Article
Publication date: 21 March 2016

Cleopatra Veloutsou and Francisco Guzman

271

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Journal of Product & Brand Management, vol. 25 no. 1
Type: Research Article
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ISSN: 1061-0421

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Article
Publication date: 20 April 2010

Yvon Dufour

1069

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Asia-Pacific Journal of Business Administration, vol. 2 no. 1
Type: Research Article
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ISSN: 1757-4323

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Article
Publication date: 7 April 2015

Ming Lim, Joana Cesar Machado and Oriol Iglesias

4429

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Marketing Intelligence & Planning, vol. 33 no. 2
Type: Research Article
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ISSN: 0263-4503

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