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In this chapter, guest author Dr. Randy Burd discusses the conditions that both promote and hinder innovation in the life sciences. Burd presents his personal observations of how the traditional academic model fails to fully encourage academic innovation, and in doing so illuminates the cultural gap between the academy and industry. He follows this constructive critique of the current system with the suggestion that social entrepreneurship represents a productive middle ground where both traditional bench science flourishes and academic innovation is celebrated.

The purpose of this paper is to identify the opinions of first-year Emirati students in a writing-intensive English program regarding the extent to which they found themselves creative and the ways in which they expressed creativity in general. The other aim was to identify the ways in which they tended to make their writing creative. The study also sought to see if there were differences between male and female students’ responses.

Data were collected from 54 first-year Emirati students using a survey with closed and open-ended questions.

Results revealed that only three quarters of the students considered themselves creative. The most common ways in which they perceived themselves creative were through originality, problem-solving and design. With regards to creativity in writing, amongst several factors, they believed that the incorporation of experience, skillful use of lexis and grammar and understanding of their audience in particular make their writing creative. There were no statistically significant differences between male and female students’ responses.

People’s cultural backgrounds play a significant role in their perception of creativity and beliefs in their own creative writing powers. Creative writing skills are, therefore, often among key learning outcomes, and many universities offer their students writing-focused courses. For these courses to be successful, students’ perceptions of creativity skills ought to be taken into consideration. The current study achieved this.