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Blockchain technology has fascinated researchers and industry professionals. Since its birth, the attention for blockchain has been exponentially increasing, however, most of the industries are still skeptical in adoption for value creation. The purpose of this study is to analyze the actual level of implementation and diffusion of blockchain technology within the logistics and transportation industry by comparing and using the collective intelligence of academic literature and industry practices of implementation of blockchain in this domain.

This study uses the methodology of systematic literature review along with inductive reasoning. The systematic literature review of academic and industry frontiers together has brought a bigger and real picture into consideration.

The results highlight that, within the transportation sector, currently there is a very low diffusion of blockchain, although applications show immense promises for the future. The various application where blockchain technology can make a significant impact are also identified.

Due to the early stage of experimentation with blockchain technology, high-quality data which is relevant to the optimized usage of this technology in the logistics and transportation industry is not available.

The study will help the practitioners in identifying additional avenues in which they could implement blockchain for the effectiveness, efficiency and growth of the logistics and transportation industry.

The analysis of mixed sources of information for undertaking systematic literature review by assessing academic and trade publications is a novelty of this study.

Today, business model innovations leverage digital technologies to gain a competitive advantage and transform business processes. Blockchain is still gaining attention in specific fields and bringing value to business models. There is a dearth of research on how blockchain decentralized autonomous organizations impact organization business model innovations. This study attempts to contribute the body of knowledge based on a review of decentralized autonomous organizations and the business model innovation literature using the integrative and generative approach.

The paper offers an analysis of decentralized autonomous organizations based on digital business models built on the well-established work by Osterwalder and Pigneur (2010). The practical multilayered decentralized autonomous organizations architectural implementation model design is achieved using practical archetypes depicted in the proposed decentralized autonomous organizations business model. The paper evaluates a marketplace comprising 13 decentralized autonomous organizations led platforms with core functionalities.

The paper delivers decentralized autonomous organizations led digital business model canvas elements to explain decentralized autonomous organization business model innovations. It presents the underlying multilayered decentralized autonomous organizations architectural implementation model required to conceptualize a practical business model with an enterprise-ready target operating model.

The paper contributes directly to the practical decentralized autonomous organizations business model canvas, exemplifying the nine elements of decentralized autonomous organizations’ characteristics for any organizational transformation. The tools and accelerators (business model, layered architecture, target operating model and product mapping) developed in the paper address the managerial challenges of redesigning the decentralized business models.

The proposed decentralized autonomous organizations smart contract powered business model provide a digital platform to adhere to rules, follow policies, preserve principles and develop consensus without human interventions. The paper shapes the first of its kind decentralized autonomous organizations marketplace evaluation while mapping it to decentralized autonomous organizations layered architecture product requirement considering business model dimension to adopt actionable target operating model.