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Open Access
Article
Publication date: 28 May 2021

Carlos M. Baldo, Richard Vail and Julie Seidel

The aim of this article is to describe Huawei's internationalization process in Venezuela and show how socio-political and economic conditions helped to expedite the company's…

2506

Abstract

Purpose

The aim of this article is to describe Huawei's internationalization process in Venezuela and show how socio-political and economic conditions helped to expedite the company's development in this Latin American nation between 2006 and 2019. Through this internationalization process, Huawei participated in a large technological transition in Venezuelan telecommunications.

Design/methodology/approach

This research uses an integrative approach, developing a quasi-case study from a review of the academic literature, contemporary news stories and institutional and practitioner documents.

Findings

The review indicates that Huawei was engaged in business with the Venezuelan phone company before its renationalization. Secondly, Huawei's internationalization was a beneficiary of the increased relations between the Venezuelan and Chinese governments, mainly through “oil for loans/goods” agreements. Lastly, this internationalization process includes wholly owned subsidiaries, direct export, greenfield and government joint ventures.

Practical implications

This research provides an understanding to other firms and strategists about the benefits of strong bilateral economic relationships between home and host countries.

Originality/value

This paper is among the first academic articles that describe the internationalization process of Huawei in Venezuela. Considering the host country's changing political and economic conditions during the last 20 years, such research may provide a perspective for considering other Chinese business expansions in Venezuela and Latin America.

Details

Revista de Gestão, vol. 28 no. 4
Type: Research Article
ISSN: 1809-2276

Keywords

Open Access
Article
Publication date: 1 July 2021

Xiaochun Guan, Sheng Lou, Han Li and Tinglong Tang

Deployment of deep neural networks on embedded devices is becoming increasingly popular because it can reduce latency and energy consumption for data communication. This paper…

3134

Abstract

Purpose

Deployment of deep neural networks on embedded devices is becoming increasingly popular because it can reduce latency and energy consumption for data communication. This paper aims to give out a method for deployment the deep neural networks on a quad-rotor aircraft for further expanding its application scope.

Design/methodology/approach

In this paper, a design scheme is proposed to implement the flight mission of the quad-rotor aircraft based on multi-sensor fusion. It integrates attitude acquisition module, global positioning system position acquisition module, optical flow sensor, ultrasonic sensor and Bluetooth communication module, etc. A 32-bit microcontroller is adopted as the main controller for the quad-rotor aircraft. To make the quad-rotor aircraft be more intelligent, the study also proposes a method to deploy the pre-trained deep neural networks model on the microcontroller based on the software packages of the RT-Thread internet of things operating system.

Findings

This design provides a simple and efficient design scheme to further integrate artificial intelligence (AI) algorithm for the control system design of quad-rotor aircraft.

Originality/value

This method provides an application example and a design reference for the implementation of AI algorithms on unmanned aerial vehicle or terminal robots.

Details

Industrial Robot: the international journal of robotics research and application, vol. 48 no. 5
Type: Research Article
ISSN: 0143-991X

Keywords

Open Access
Article
Publication date: 4 April 2024

Yanmin Zhou, Zheng Yan, Ye Yang, Zhipeng Wang, Ping Lu, Philip F. Yuan and Bin He

Vision, audition, olfactory, tactile and taste are five important senses that human uses to interact with the real world. As facing more and more complex environments, a sensing…

Abstract

Purpose

Vision, audition, olfactory, tactile and taste are five important senses that human uses to interact with the real world. As facing more and more complex environments, a sensing system is essential for intelligent robots with various types of sensors. To mimic human-like abilities, sensors similar to human perception capabilities are indispensable. However, most research only concentrated on analyzing literature on single-modal sensors and their robotics application.

Design/methodology/approach

This study presents a systematic review of five bioinspired senses, especially considering a brief introduction of multimodal sensing applications and predicting current trends and future directions of this field, which may have continuous enlightenments.

Findings

This review shows that bioinspired sensors can enable robots to better understand the environment, and multiple sensor combinations can support the robot’s ability to behave intelligently.

Originality/value

The review starts with a brief survey of the biological sensing mechanisms of the five senses, which are followed by their bioinspired electronic counterparts. Their applications in the robots are then reviewed as another emphasis, covering the main application scopes of localization and navigation, objection identification, dexterous manipulation, compliant interaction and so on. Finally, the trends, difficulties and challenges of this research were discussed to help guide future research on intelligent robot sensors.

Details

Robotic Intelligence and Automation, vol. 44 no. 2
Type: Research Article
ISSN: 2754-6969

Keywords

Open Access

Abstract

Details

Video Games Crime and Next-Gen Deviance
Type: Book
ISBN: 978-1-83867-450-2

Open Access
Article
Publication date: 31 March 2022

Raymond Lavoie and Kelley Main

Product trials are an effective way to influence consumer attitudes. While research has established several factors that influence whether consumers will try a product or not, it…

2739

Abstract

Purpose

Product trials are an effective way to influence consumer attitudes. While research has established several factors that influence whether consumers will try a product or not, it is less understood how marketers can optimize the trial experience itself. The purpose of this paper is to explore flow as an optimal state and the factors that give rise to it during a product trail.

Design/methodology/approach

This research consists of three experimental studies in which people trial new music. This paper explores the ability of curiosity to optimize consumers’ flow experience during the trial and their attitudes toward the trialed product. This paper manipulates curiosity before the trial using information about the music (Study 1) and music previews (Study 3) and also demonstrates that curiosity is naturally elevated among those high in openness to experience (Study 2).

Findings

The results demonstrate that curiosity before a product trial fosters an optimal experience during the trial in the form of flow states, defined as an enjoyable state of full engagement, which in turn mediates more positive attitudes toward the trialed product. This paper demonstrates that curiosity can be evoked using product information or a preview of the content and can vary based on individual differences in openness to experience. The relationship between curiosity and flow is moderated by the valence of the information that is used to elicit curiosity, such that negative-valence information thwarts the relationship.

Research limitations/implications

While the studies conducted by the authors focus on the positive influence of curiosity in the trial of music, the effects may be different for other products. These studies are also limited to two different manipulations of curiosity.

Practical implications

This research has implications for marketers, as it demonstrates the relevance of flow and how to enable it in product trials to optimize effectiveness. The manipulations also demonstrate how to manage the amount of information that is given to consumers before they trial a product.

Originality/value

This research reveals that flow states optimize the product trial experience. This research also advances the understanding of the relationship between curiosity and flow by moderating their relationship with the valence of information that elicits curiosity. The findings also broaden the relevance of curiosity and flow in marketing by demonstrating their benefits within product trials.

Details

European Journal of Marketing, vol. 56 no. 13
Type: Research Article
ISSN: 0309-0566

Keywords

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