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Trade in counterfeit products has been expanding continuously. The emergence of the internet, the process of globalisation as well as the increase of digitalisation have enabled counterfeit products to infiltrate legitimate supply chains, causing harm not only to national economies but also to holders of intellectual property rights (IPR). In this chapter, we analyse the possible solutions that holders of IP rights and their legal representatives have in their fight against the online sale of counterfeit products. To elaborate on this issue, first, we explain the legislation on an international level for IPR protection and its specific characteristics. We explain the conventions on the protection of IPR that are governed by the World Intellectual Protection Organisation (WIPO) and the provisions of the TRIPS (Trade-Related Intellectual Property Rights) Agreement governed by the World Trade Organisation (WTO). We also analyse the national legislative procedure of protecting and enforcing IPR in North Macedonia to explain a possible solution to fight online counterfeit trade. As a case study of this chapter, we explain the work of the Online Enforcement Programme of REACT as a not-for-profit organisation with over 30 years of experience in the fight against counterfeit trade and the challenges that they have in fighting against the online sale of counterfeit products. Since IP law is territorial in its nature as a conclusion, we suggest that a more centralised approach is needed in the fight against the online sale of counterfeit products.

Over the last 15 years, all the legislation on waste management in the Republic of Macedonia has been brought in compliance with the European legislation. The major challenge in the economy, however, still happens to be the (non) implementation of the enforced laws on green economy. Major constrains in waste management practices remain to be organization of institutions and human resources; financing of services and investments; stakeholder (non) awareness; and lack of technical management in all phases from collection to final disposal of waste. It is not only that the present situation has negative impact on the public health and the environment, but it also has serious negative economic effects which consequently affects issues related to the total economic growth of the country.

The paper has a special focus on managing packaging and packaging waste and analyzes the results of the implementation of the Law of Management of Packaging and Packaging Waste which was enforced in 2009. Positive initiatives in waste management practices were undertaken by PAKOMAK, the first Macedonian company that has been holding the license for selecting and processing of packaging waste since January 2011. The company has a proactive role in promoting the importance of packaging waste and its management, with a special emphasis on projects that increase the awareness of the whole society, especially that of the young population. Some of the projects that increase the eco-awareness of young population will be presented in the paper.