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The academic community has warned that predatory journals may attempt to capitalize on the confusion caused by the COVID-19 pandemic to further publish low quality academic work, eroding the credibility of scholarly publishing.

This article first chronicles the risks of predatory publishing, especially related to misinformation surrounding health research. Next, the author offers an empirical investigation of how predatory publishing has engaged with COVID-19, with an emphasis on journals related to virology, immunology and epidemiology as identified through Cabells' Predatory Reports, through a content analysis of publishers' websites and a comparison to a sample from DOAJ.

The empirical findings show that there were 162 titles related to these critical areas from journals listed on Cabells with a range of infractions, but most were defunct and only 39 had published on the pandemic. Compared to a DOAJ comparison group, the predatory journal websites were less likely to mention slowdowns to the peer review process related to the pandemic. Furthermore, another 284 predatory journals with COVID-19 engagement were uncovered from the initial exploration. These uncovered journals mostly centered on medical or biological science fields, while 42 titles came from other broader fields in social science, other STEM or humanities.

This study does not prove that predatory publications have released misinformation pertaining to COVID-19, but rather it exemplifies the potential within a complex academic publishing space. As these outlets have proven to be vectors of misleading science, libraries and the broader educational community need to stay vigilant as information intermediaries of online research.

The authors explore neuro-enhanced reality (NeR) as a novel approach for enhancing service communication between customers, frontline employees, and service organizations that extends beyond current state-of-the-art approaches based on augmented reality (AR) and virtual reality (VR) technologies.

The authors first take stock of research on reality-enhanced service communication with AR and VR, then complement these insights with emerging neuroscientific research to conceptualize how NeR enables innovative forms of service communication. On this basis, the authors develop a research agenda to guide the future study and managerial exploitation of NeR.

AR and VR already offer unique affordances for digital-to-physical communication, but these can be extended with NeR. Specifically, NeR supports neuro-to-digital and digital-to-neuro communication based on neuroimaging (e.g. controlling digital content through thought) and neurostimulation (e.g. eliciting brain responses based on digital content). This provides a basis for outlining possible applications of NeR across service settings.

The authors advance knowledge on reality-enhanced service communication with AR and VR, whilst also demonstrating how neuroscientific research can be extended from understanding brain activity to generating novel service interactions.