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This study aims to develop an associative text analyzer (ATA) to support users in quickly grasping and interpreting the content of large amounts of text through text association recommendations, facilitating the identification of the contextual relationships between people, events, organization and locations for digital humanities. Additionally, by providing text summaries, the tool allows users to link between distant and close readings, thereby enabling more efficient exploration of related texts.

To verify the effectiveness of this tool in supporting exploration of historical texts, this study uses a counterbalanced design to compare the use of the digital humanities platform for Mr. Lo Chia-Lun’s Writings (DHP-LCLW) with and without the ATA to assist in exploring different aspects of text. The study investigated whether there were significant differences in effectiveness for exploring textual contexts and technological acceptance as well as used semi-structured in-depth interviews to understand the research participants’ viewpoints and experiences with the ATA.

The results of the experiment revealed that the effectiveness of text exploration using the DHP-LCLW with and without the ATA varied significantly depending on the topic of the text being explored. The DHP-LCLW with the ATA was found to be more suitable for exploring historical texts, while the DHP-LCLW without the ATA was more suitable for exploring educational texts. The DHP-LCLW with the DHP-LCLW was found to be significantly more useful in terms of perceived usefulness than the DHP-LCLW without the ATA, indicating that the research participants believed the ATA was more effective in helping them efficiently grasp the related texts and topics during text exploration.

The study’s practical implications lie in the development of an ATA for digital humanities, offering a valuable tool for efficiently exploring historical texts. The ATA enhances users’ ability to grasp and interpret large volumes of text, facilitating contextual relationship identification. Its practical utility is evident in the improved effectiveness of text exploration, particularly for historical content, as indicated by users’ perceived usefulness.

This study proposes an ATA for digital humanities, enhancing text exploration by offering association recommendations and efficient linking between distant and close readings. The study contributes by providing a specialized tool and demonstrating its perceived usefulness in facilitating efficient exploration of related texts in digital humanities.

This paper is intended as an original contribution to researching ESG from a PR perspective, as well as offering a case study of the use of letters as a mode of corporate communication.

The methodology is interdisciplinary but is centred on a critical discourse analysis of the organizational rhetoric on ESG in the annual letters of BlackRock CEO Larry Fink from 2018 to 2023. The article also considers the content of the BlackRock letters alongside the campaign rhetoric deployed by opponents to ESG over the same period.

The analysis of the letters showed up a difference in tempo and tone between the courteous, collaborative and somewhat “corporate” style of text in the Fink letters and the more urgent and confrontational tone of opponents that adopted a populist line of argumentation against ESG in general and Larry Fink and BlackRock in particular.

While advantages can accrue to CEOs and corporations for speaking out on issues, there are also perils awaiting in the contemporary environment for opinion. The findings suggest it is also important to gauge the intensity of cultural and political division in society when speaking out on contentious issues and make a judgement on whether to proceed based on that analysis. Moreover, in countries where the middle ground of public opinion has eroded, ideology and cultural affiliations can prevail instead of openness to argument and counter-argument on topics such as climate change.

The paper presents a fresh case study of a CEO who has been prominent in shaping the discourse on ESG, which has itself become is a matter of contemporary relevance to public relations. The findings offer original insights that are additive to existing guidance and criteria for CEOs deciding to speak out on issues on behalf of their organizations.

The aim of this study is to identify the various knowledge formats suitable for mobile learning in Namibian public universities.

Taking a qualitative design, data were collected through focus group interviews of students in two public universities in Namibia.

Results suggest that students consume knowledge in various formats, with videos the most preferred format. Furthermore, the results demonstrate that students’ preferences are shaped by various factors such as costs and quantity of information.

The study was limited to two public Namibian universities. This limited scope, as well as its qualitative nature, means that findings cannot be arbitrarily generalized to other contexts but cardinal as a source of insight in contextually similar environments.

The findings reveal that teachers should be cognizant of the preferred knowledge formats for mobile learning to achieve its full potential in terms of effective teaching and learning. Therefore, teachers should package learning information for mobile learning in line with learners’ characteristics and preferences.

There is scant information on knowledge formats suitable for mobile learning. Consequently, this study contributes to the nascent body of knowledge on this important issue. Furthermore, although mobile learning uptake is on the ascendancy in Africa, to the best of our knowledge, no study of this nature has been undertaken in this context thereby leaving knowledge gaps for designers, researchers and practitioners in mobile learning.

Librarians need to effectively communicate the need for space, resources and personnel, even in service or technical positions, yet librarians often lack formal leadership or strategy training on how to be most effective in advocating for the library. This paper presents the Five Finger Model as a communication strategy for training librarians on advocacy.

In order to show how the Five Finger Model can be helpful, we have included two case examples from our own work contexts, which are in academic libraries. We also present guidance on how to train library staff on the model.

In one example, the model was used for advocating for the library as part of the campus-level strategic planning process. In another example, the model was used to effectively market research consultations. These examples highlight how the Five Finger Model can help the communicator stay on topic and use personal stories to have a strong advocacy effect.

This paper is unique in that it shows how staff training on advocacy can be impactful and useful. We believe that putting tools like the Five Finger Model into the hands of staff not only improves their effectiveness but also empowers them to see their role as true advocates for the library.