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This chapter examines the concepts of race and racism, critically reviewing their historical and contemporary applications in everyday life as well as in academic and policy debates. Racism has been extensively researched, with various theories and conceptualisations developed across social science. However, there is a great deal of disagreement regarding its nature, contemporary significance and empirical validation. This chapter examines these and attempts to synthesise some of the common definitions of racism provided in the literature. It explores related concepts and underlying themes pertaining to expressions of race and racism. Furthermore, it unpacks current knowledge about racial issues and discusses recent advances in the conceptual understanding of various forms of racism. It also elucidates the social, political and analytical applications of racism as a concept and the significance of racism in contemporary societies. The chapter concludes by highlighting how racism is a dynamic phenomenon, continuously evolving with the social, political and technological transformations in contemporary societies.

Anti-racism has been practiced in various ways, with varying degrees of effectiveness. This chapter engages with the body of scholarship that focuses on approaches aimed at promoting anti-racist actions, policies and social change. It discusses some of the main anti-racism strategies that have been deployed across different countries and examines anti-racism practices in interpersonal, intergroup and community settings. These approaches encompass civil rights campaigns, legislative and policy interventions, affirmative action, diversity and inclusion training, prejudice reduction, intergroup contact, organisational development and holistic anti-racism approaches. Some anti-racism practices and policies, such as awareness campaigns, social marketing and diversity training, also extend to digital platforms, with social media and multimedia networks deployed to broaden the reach and impact of anti-racist endeavours. This chapter specifically engages with local anti-racism movements and draws principles for broader implementation of anti-racism policy and practice. It concludes with a brief discussion of the effectiveness of contemporary anti-racism approaches.

In this JOCM Viewpoint article, the author reflects on the expectations of some minoritized group members that power holders and otherwise privileged group members should exhibit authentic allyship. Specifically, it is suggested that these expectations are unrealistic given both the challenges of being an ally and the absence in many power holders of the type of consciousness that enables effective allyship.

An analysis of the challenges inherent in allyship as well as the criticism that performative rather than authentic allyship frequently occurs is followed by a review of research on consciousness and the implications of the level of consciousness for generating effective ally behavior.

Different stages of consciousness generate different types of responses to the challenges of allyship, some being more effective than others. Reaching a certain stage of consciousness development may increase the likelihood that the ally will be able to hold space for the emotional well-being of the marginalized and the need for instrumental change, which are both necessary for effective allyship to occur. Without these, an individual’s allyship is likely to be absent or at the most performative. Allyship groups can be helpful in supporting this level of consciousness through their group norms.

This viewpoint challenges conventional assumptions that privileged members of society should engage in allyship and suggests only a subset will be able to make the commitment and exhibit the behaviors required of authentic allies.

The purpose of this paper is to consider the ethical and environmental implications of allowing space resource extraction to disrupt existing fuel economies, including how companies can be held accountable for ensuring the responsible use of their space assets. It will also briefly consider how such assets should be taxed, and the cost/benefit analyses required to justify the considerable expense of supporting this emerging space industry.

This paper adopts theoretical bioethics methodologies to explore issues of normative ethics and the formulation of moral rules to govern individual, collective and institutional behaviour. Specifically, it considers social justice and social contract theory, consequentialist and deontological accounts of ethical evaluation. It also draws on sociological and organisational literature to discuss Dowling and Pfeffer’s (1975) and Suchman’s (1995) theories of pragmatic, cognitive and moral legitimacy as they may be applied to off-world mining regulations and the handling of space assets.

The findings of this conceptual paper indicate there is both a growing appetite for tighter resource extraction regulations to address climate change and wealth concentration globally, and an opportunity to establish and legitimise new ethical norms for commercial activity in space that can avoid some of the challenges currently facing fossil fuel divestment movements on Earth.

By adopting methodologies from theoretical bioethics, sociology and business studies, including applying a legitimacy lens to the issue of off-world mining, this paper synthesises existing knowledges from these fields and brings them to the new context of the future space resource economy.

This research aims to investigate the relationship between employer branding and its antecedent organisational culture within the context of the private banking sector. The study also investigates the relationship between employer branding and employee brand equity as a consequential construct. Additionally, the mediating role of trust and the moderating role of gender in the relationship between employer branding and employee brand equity has been examined.

The present study’s findings result from data analysis collected from a sample of 454 employees working in private banks in India. The data analysis was conducted utilising the structural equation modelling technique with the assistance of analysis of moment structures (AMOS) software.

The study’s findings indicate that supportive and bureaucratic (formal) culture in private banks exhibit a significant relationship with employer branding. However, the relationship between innovative culture and employer branding was found to be insignificant. The research also reveals a significant positive association between employer branding and employee brand equity variables: brand consistent behaviour, brand endorsement and brand allegiance. Further, the study highlights the mediating role of employee trust in management in the relationship between employer branding and employee brand equity. Examining demographic variables suggests that gender moderates the relationship between employer branding and employee brand equity.

The originality of this study lies in its exploration of the critical role of organisational culture variables in shaping employer branding within the context of private banks. The findings highlight that cultivating supportive and bureaucratic cultures can effectively enhance the employer branding of private banks. The study emphasises the outcomes of employer branding initiatives, signifying that they contribute to developing brand equity among employees. This leads to long-term employee commitment and advocacy towards the organisation, as employees become brand advocates for the bank with which they are affiliated. The study contributes to a better understanding of the relationship between organisational culture, employer branding and employee brand equity, providing valuable implications for the private banking sector aiming to reinforce their employer brand and increase employee engagement.

Perceptions of employment histories are important insofar as they influence future job prospects. Critically, in light of the current pandemic, wherein many individuals are likely to have unanticipated employment gaps and/or temporary work experiences, this exploratory study aims to seek a better understanding of the signal associated with temporary employment histories, which is particularly germane to individuals' employment trajectories and a successful labour market recovery.

Drawing primarily on signalling theory and using a simulated hiring decision experiment, the authors examined the perceptions of temporary employment histories, as well as the period effect of COVID-19, a major exogenous event, on the attitudes of fictitious jobseekers with standard, temporary and unemployment histories.

The authors find that prior to COVID-19 unemployed and temporary-work candidates were perceived less favourably as compared to applicants employed in a permanent job. During the COVID-19 pandemic, assessments of jobseekers with temporary employment histories were less critical and the previously negative signal associated with job-hopping reversed. This study’s third wave of data, which were collected post-COVID, showed that such perceptions largely dissipated, with the exception for those with a history of temporary work with different employers.

The paper serves as a reminder to check, insofar as possible, preconceived biases of temporary employment histories to avoid potential attribution errors and miss otherwise capable candidates.

This paper makes a unique and timely contribution by focussing and examining the differential effect of economic climate, pivoted by the COVID-19 pandemic, on perceptions of temporary employment histories.

The purpose of this study is to review cyberbullying incidents among students in higher education institutions (HEIs). Cyberbullying has become a threat to students' wellbeing as it penetrates one life due to the pervasive availability of digital technologies.

Through a bibliometric analysis, this study analyzes 361 journal publications from the Web of Science (WoS) based on bibliographic coupling and co-word analysis.

Significant themes were found related to cyberbullying in HEIs, particularly related to the impact and determinants of cyberbullying on students. Bibliographic coupling produces three clusters on the current research fronts, while co-word analysis produces four clusters on the prediction of future trends. Implications of this phenomenon warrant comprehensive intervention by the HEIs management to dampen its impact on students' wellbeing. Findings would enhance the fundamental understanding through science mapping on the prevalent and potential incidence of cyberbullying.

Crucial insights will benefit the government, HEIs’ management, educators, scholars, policymakers and parents to overcome this dreadful phenomenon of cyberbullying. Several managerial interventions and mitigation strategies are proposed to reduce and control the occurrence of cyberbullying.

This study presents a bibliometric review to uncover the knowledge structure of cyberbullying studies in HEIs.

Previous research acknowledges the importance of stakeholders for destination branding. However, there is a lack of studies examining which specific online user discourses are triggered by stakeholder responses to destination brand communication. To address this gap, the purpose of this study is to analyze online user discourses initiated by stakeholder’s reactions to a destination image video and thus enhance knowledge on brand communication and management.

The authors investigated 2,187 online comments to 19 medial stakeholder reactions to a destination management organization (DMO) image video both by running a manual as well as a software-based content analysis. The explorative empirical study identifies seven major categories reflecting online user discourses triggered by stakeholder reactions to destination brand communication.

The explorative study indicates that stakeholder reactions to destination brand communication trigger online comments evolving within both the inner and outer tourism system. The discourse subjects, in turn, reflect both user-generated content of brand cocreation and brand codestruction. The findings expand literature in that previous studies on brand cocreation mainly refer to service encounters.

By identifying which online user discourses are triggered by stakeholder reactions to DMO brand communication, the authors provide managerial implications. Specifically, the authors suggest guidelines for all stages of destination communication campaigns to support online user discourses reflecting brand value cocreation and preventing brand value codestruction.

The study responds to a lack of research on online user discourses initiated by stakeholder reactions to DMO brand communication. Contrary to previous studies, the authors identify specific online user discourses relating not only to the inner but also to the outer tourism interest system. Revealed discourses, in turn, reflect brand cocreation and brand codestruction.

先前的研究确认了利益相关者对于目的地品牌塑造的重要性。然而, 目前缺乏研究探讨利益相关者对目的地品牌传播的反应, 会引发哪些特定的线上使用者论述。针对这个缺口, 本研究分析由利益相关者对目的地形象影片的反应所引发的线上使用者论述, 进而增进品牌传播与管理的知识。

作者通过手动和软件内容分析, 调查了 2,187 条在线评论, 涉及 19 个媒体利益相关者对目的地管理组织形象视频的反应。这项探索性实证研究确定了七个主要类别, 反映了利益相关者对目的地品牌传播的反应所引发的在线用户讨论。

本探索性研究表明, 利益相关者对目的地品牌传播的反应, 引发了在旅游系统内部和外部演变的在线评论。话语主体反过来反映了用户生成的品牌共创和品牌共建内容。 以往关于品牌共创的研究主要涉及服务接触, 而我们的研究结果拓展了这一研究领域。

通过确定利益相关者对目的地管理组织品牌传播的反应引发的在线用户话语, 我们提供了管理方面的启示。具体来说, 我们为目的地传播活动的各个阶段提出了指导方针, 以支持反映品牌价值共创和防止品牌价值共毁的在线用户话语。

我们的研究回应了由利益相关者对目的地管理组织品牌传播的反应所引发的线上使用者论述研究的缺乏。与先前的研究相反, 我们发现特定的线上使用者论述不仅与内部旅游利益体系有关, 也与其外部有关。所揭示的论述反过来反映了品牌共创和品牌共建。

Investigaciones anteriores reconocen la importancia de las partes interesadas en la creación de marcas de destino. Sin embargo, faltan estudios que examinen si los discursos específicos de los usuarios en línea son desencadenados por las respuestas de las partes interesadas a la comunicación de la marca de destino. Para colmar esta laguna, el presente estudio analiza los discursos de los usuarios en línea iniciados por las reacciones de los grupos de interés a un vídeo de imagen de un destino, mejorando con esto los conocimientos sobre comunicación y gestión de marcas.

Los autores investigan 2.187 comentarios en línea a 19 reacciones de grupos de interés mediáticos a un vídeo de la imagen de una OMD mediante un análisis de contenido tanto manual como basado en software. El estudio empírico explorativo identifica siete categorías principales que reflejan los discursos de los usuarios en línea desencadenados por las reacciones de las partes interesadas a la comunicación de la marca de destino.

El estudio exploratorio indica que las reacciones de las partes interesadas a la comunicación de la marca del destino desencadenan comentarios en línea que evolucionan dentro del sistema turístico interno y externo. A su vez, los temas del discurso reflejan tanto el contenido generado por los usuarios como la cocreación y la codestrucción de la marca. Nuestros hallazgos amplían la literatura en el sentido de que los estudios anteriores sobre cocreación de marcas se refieren principalmente a encuentros de servicios.

Al identificar qué discursos en línea de los usuarios desencadenan las reacciones de las partes interesadas a la comunicación de marca de los OMD, aportamos implicaciones para la gestión. En concreto, sugerimos directrices para todas las fases de las campañas de comunicación de los destinos, con el fin de apoyar los discursos en línea de los usuarios que reflejan la cocreación del valor de la marca y evitar la codestrucción de dicho valor.

Nuestro estudio responde a la falta de investigación sobre los discursos en línea de los usuarios iniciados por las reacciones de las partes interesadas a la comunicación de marca de las OMD. A diferencia de estudios anteriores, identificamos discursos específicos de usuarios en línea relacionados no sólo con el sistema de intereses turísticos interno, sino también con el externo. Los discursos revelados reflejan a su vez la cocreación y la codestrucción de la marca.