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Substance use tends to be overlooked in nursing training. As a possible consequence, many nurses harbour ill‐informed or even negative attitudes towards drug and alcohol users. The upshot can be poor care. In a bid to tackle this problem, a group of students developed a peer‐led workshop by encouraging open debate on issues associated with illicit drug use and access to healthcare for those with substance misuse problems. What ensued was an open and frank debate that increased awareness and the thirst for more knowledge.

Drawing upon the resource-based view of the firm, this paper aims to develop and empirically validate a model that examines the relationships between technical knowledge management infrastructure (TKMI), social KM infrastructure (SKMI) and competitive advantage provided by KM (CAPKM). The authors argue that KM process capabilities account for the direct effects of TKMI and SKMI on CAPKM.

The study used partial least squares —structural equating modelling (SEM) to empirically test the hypotheses using a sample of 251 firms from an emerging economy. The results were then confirmed using the bias-corrected bootstrap procedure. The study also conducted two robustness checks including examining a competing moderation model and performing fuzzy-set qualitative comparative analysis (fsQCA), a set–theoretic method that examines how causal conditions combine into all possible configurations of binary states to explain the desired outcome.

The findings show that TKMI and SKMI have positive effects on CAPKM. In addition, KM process capabilities mediate the direct effects of TKMI and SKMI on CAPKM.

This paper complements and advances previous research in several ways. Firstly, the paper develops a conceptual model that depicts the interrelationships between TKMI, SKMI, KM process capabilities and CAPKM. Secondly, this paper suggests the critical role of the “action” component (i.e. KM process capabilities) that capitalises on the KM resources in the creation of CAPKM.

For the most part, the majority of the research on entrepreneurial masculinities has focused on the traditional business and finance sector, capturing a masculinity infused with notions of dominance, a cut-throat disposition and corporate acumen. There has been relatively less attention focused on the reproduction of masculinities and monetized body work in digital forms of entrepreneurship.

This conceptual article explores some of the entrepreneurial and performative skills utilized by male OnlyFans creators as they curate not only their bodies but also their sexualities in order to attract subscribers and maximize profits.

Mapping the relationship between entrepreneurialism and masculinity on OnlyFans is significant considering the platform’s popularity and the changing nature of digital entrepreneurship. Drawing connections to previous research on working-class entrepreneurial masculinities, we highlight how male OnlyFans creators, who are largely from working-class backgrounds, are actively practicing entrepreneurial skills.

We foreground the work of social media creators as sexualized and aesthetic labour, making connections between digital entrepreneurship, working-class masculinity, sexuality, and (idealized) bodies. Our article concludes with making recommendations for future research on the study of gender and sexuality within for-profit digital entrepreneurship.