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Article
Publication date: 1 December 1998

Sarah Todd, Rob Lawson and Fiona Faris

Presents the results of a survey of consumer lifestyles in New Zealand, undertaken in 1995‐96, and compares the findings with those of a previous study undertaken in 1989…

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Abstract

Presents the results of a survey of consumer lifestyles in New Zealand, undertaken in 1995‐96, and compares the findings with those of a previous study undertaken in 1989. Describes the research methodology – questionnaire construction, data collection (3773 questionnaires analysed), sample representation, and data analysis (k‐means non‐hierarchical clustering techniques on SPSS for Windows). Identifies seven segments of the population and their relative sizes. Categorizes these segments as: active family values people; conservative quiet lifers; educated liberals; accepting mid‐lifers; success‐driven extroverts; pragmatic strugglers; and social strivers. Records changes that have been observed since 1989, specifically in attitudes towards the self, opinions about the family, social standards, and New Zealand as a country in which to live. Points out that groups have had to be renamed as their emphasis has shifted and that numbers have swelled some groups while shrinking others – particularly noticeable is the disappearance of active family values people (and their replacement with pragmatic strugglers) and the emerging accepting mid‐lifers group. Provides an insight into New Zealand’s consumer lifestyles and indicates how change affects values and lifestyles.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 10 no. 3
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 20 March 2023

Karen Lizzette Orengo Serra and María Sánchez-Jauregui

This study explores how small- and medium-sized enterprises (SMEs) in the food industry in Puerto Rico can enhance resilience to cope with critical infrastructure (CI) collapse…

Abstract

Purpose

This study explores how small- and medium-sized enterprises (SMEs) in the food industry in Puerto Rico can enhance resilience to cope with critical infrastructure (CI) collapse due to natural disasters. This study aims to validate the food supply chain (FSC) resilience model for SMEs in rural areas.

Design/methodology/approach

This study used qualitative in-depth interviews to gather data and a coding process for the analysis. The participants were members of the FSC located in the municipality of Adjuntas and nearby towns in Puerto Rico. For this study, the sample participants selected to conduct the interviews were the farmers, producers and retailers.

Findings

The results show the importance of local CI backup, networks and flexibility among FSC members in alternating supply chain logistics and distribution. Other transportation modes include drone pilots, aerial and land, facilities to transport and deliver merchandise and positioning farmers and producers as important players in the FSC.

Originality/value

A modified FSC resilience model from previous research is presented to include SMEs located in highly vulnerable remote zones, where access to resources is limited after a disruptive event, and a typology of enterprises with local CI backup according to their level of adoption of resilient practices. This study contributes to enhancing resilience and mitigating the vulnerabilities of SMEs after the CI collapses.

Details

Continuity & Resilience Review, vol. 5 no. 1
Type: Research Article
ISSN: 2516-7502

Keywords

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