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This research attempts to shed some light on Palestinian executives and their organizational culture. Specifically, this research focuses on the dimensions of executive courage in the unique Palestinian culture. The impact of executive courage on Palestinian organizations is emphasized.

This research is survey‐based. The research instrument utilized in this study was also used in other cultural settings. Content analysis and factor analysis were used to analyze the data collected from a sample of 40 Palestinian executives.

The results underscore the significance of making tough decisions on behalf of the organization, as an important dimension of the multi‐dimensional executive courage construct. The results of this study clearly show the positive impact of executive courage on organizational culture of Palestinian organizations.

The findings of this research are relevant to Palestinian executives and those executives seeking to engage in joint‐ventures with them.

This research represents rare insight into the Palestinian organizational culture. In the process, the practices of the Palestinian executives with regard to executive courage and its impact on organizations are examined.