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Article
Publication date: 31 October 2022

Xianwei Liu, Juan Luis Nicolau, Rob Law and Chunhong Li

This study aims to provide a critical reflection of the application of image recognition techniques in visual information mining in hospitality and tourism.

Abstract

Purpose

This study aims to provide a critical reflection of the application of image recognition techniques in visual information mining in hospitality and tourism.

Design/methodology/approach

This study begins by reviewing the progress of image recognition and advantages of convolutional neural network-based image recognition models. Next, this study explains and exemplifies the mechanisms and functions of two relevant image recognition applications: object recognition and facial recognition. This study concludes by providing theoretical and practical implications and potential directions for future research.

Findings

After this study presents different potential applications and compares the use of image recognition with traditional manual methods, the main findings of this critical reflection revolve around the feasibility of the described techniques.

Practical implications

Knowledge on how to extract valuable visual information from large-scale user-generated photos to infer the online behavior of consumers and service providers and its influence on purchase decisions and firm performance is crucial to business practices in hospitality and tourism.

Originality/value

Visual information plays a crucial role in online travel agencies and peer-to-peer accommodation platforms from the side of sellers and buyers. However, extant studies relied heavily on traditional manual identification with small samples and subjective judgment. With the development of deep learning and computer vision techniques, current studies were able to extract various types of visual information from large-scale datasets with high accuracy and efficiency. To the best of the authors’ knowledge, this study is the first to offer an outlook of image recognition techniques for mining visual information in hospitality and tourism.

Details

International Journal of Contemporary Hospitality Management, vol. 35 no. 6
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 November 2023

Juan Yang, Zhenkun Li and Xu Du

Although numerous signal modalities are available for emotion recognition, audio and visual modalities are the most common and predominant forms for human beings to express their…

Abstract

Purpose

Although numerous signal modalities are available for emotion recognition, audio and visual modalities are the most common and predominant forms for human beings to express their emotional states in daily communication. Therefore, how to achieve automatic and accurate audiovisual emotion recognition is significantly important for developing engaging and empathetic human–computer interaction environment. However, two major challenges exist in the field of audiovisual emotion recognition: (1) how to effectively capture representations of each single modality and eliminate redundant features and (2) how to efficiently integrate information from these two modalities to generate discriminative representations.

Design/methodology/approach

A novel key-frame extraction-based attention fusion network (KE-AFN) is proposed for audiovisual emotion recognition. KE-AFN attempts to integrate key-frame extraction with multimodal interaction and fusion to enhance audiovisual representations and reduce redundant computation, filling the research gaps of existing approaches. Specifically, the local maximum–based content analysis is designed to extract key-frames from videos for the purpose of eliminating data redundancy. Two modules, including “Multi-head Attention-based Intra-modality Interaction Module” and “Multi-head Attention-based Cross-modality Interaction Module”, are proposed to mine and capture intra- and cross-modality interactions for further reducing data redundancy and producing more powerful multimodal representations.

Findings

Extensive experiments on two benchmark datasets (i.e. RAVDESS and CMU-MOSEI) demonstrate the effectiveness and rationality of KE-AFN. Specifically, (1) KE-AFN is superior to state-of-the-art baselines for audiovisual emotion recognition. (2) Exploring the supplementary and complementary information of different modalities can provide more emotional clues for better emotion recognition. (3) The proposed key-frame extraction strategy can enhance the performance by more than 2.79 per cent on accuracy. (4) Both exploring intra- and cross-modality interactions and employing attention-based audiovisual fusion can lead to better prediction performance.

Originality/value

The proposed KE-AFN can support the development of engaging and empathetic human–computer interaction environment.

Article
Publication date: 16 February 2022

Pragati Agarwal, Sanjeev Swami and Sunita Kumari Malhotra

The purpose of this paper is to give an overview of artificial intelligence (AI) and other AI-enabled technologies and to describe how COVID-19 affects various industries such as…

3620

Abstract

Purpose

The purpose of this paper is to give an overview of artificial intelligence (AI) and other AI-enabled technologies and to describe how COVID-19 affects various industries such as health care, manufacturing, retail, food services, education, media and entertainment, banking and insurance, travel and tourism. Furthermore, the authors discuss the tactics in which information technology is used to implement business strategies to transform businesses and to incentivise the implementation of these technologies in current or future emergency situations.

Design/methodology/approach

The review provides the rapidly growing literature on the use of smart technology during the current COVID-19 pandemic.

Findings

The 127 empirical articles the authors have identified suggest that 39 forms of smart technologies have been used, ranging from artificial intelligence to computer vision technology. Eight different industries have been identified that are using these technologies, primarily food services and manufacturing. Further, the authors list 40 generalised types of activities that are involved including providing health services, data analysis and communication. To prevent the spread of illness, robots with artificial intelligence are being used to examine patients and give drugs to them. The online execution of teaching practices and simulators have replaced the classroom mode of teaching due to the epidemic. The AI-based Blue-dot algorithm aids in the detection of early warning indications. The AI model detects a patient in respiratory distress based on face detection, face recognition, facial action unit detection, expression recognition, posture, extremity movement analysis, visitation frequency detection, sound pressure detection and light level detection. The above and various other applications are listed throughout the paper.

Research limitations/implications

Research is largely delimited to the area of COVID-19-related studies. Also, bias of selective assessment may be present. In Indian context, advanced technology is yet to be harnessed to its full extent. Also, educational system is yet to be upgraded to add these technologies potential benefits on wider basis.

Practical implications

First, leveraging of insights across various industry sectors to battle the global threat, and smart technology is one of the key takeaways in this field. Second, an integrated framework is recommended for policy making in this area. Lastly, the authors recommend that an internet-based repository should be developed, keeping all the ideas, databases, best practices, dashboard and real-time statistical data.

Originality/value

As the COVID-19 is a relatively recent phenomenon, such a comprehensive review does not exist in the extant literature to the best of the authors’ knowledge. The review is rapidly emerging literature on smart technology use during the current COVID-19 pandemic.

Details

Journal of Science and Technology Policy Management, vol. 15 no. 3
Type: Research Article
ISSN: 2053-4620

Keywords

Article
Publication date: 17 July 2023

Maxime Escarguel, Massil Benbouriche, Sarah Tibbels and Nathalie Przygodzki-Lionet

The perpetration of sexual coercion is a complex public health problem associated with many kinds of deficits. The literature has shown that women also perpetrate sexually…

Abstract

Purpose

The perpetration of sexual coercion is a complex public health problem associated with many kinds of deficits. The literature has shown that women also perpetrate sexually coercive behaviours. Recent work has suggested that this kind of behaviour could be explained by two distinct developmental pathways. However, this model does not allow the authors to identify how the individual processes social information in situ and may decide to resort to coercive behaviours. This study aimed to investigate the role of social information processing in women’s sexual coercion.

Design/methodology/approach

A sample of 125 French-speaking women from the general population were recruited to complete online questionnaires pertaining to dark triad personality traits, emotion abilities, alexithymia and antecedents of sexual coercion.

Findings

Results revealed that women with a history of sexual coercion had a significantly higher narcissistic traits score and more emotion regulation (ER) deficits than those without a history. For women with a history of sexual coercion perpetration, correlational analyses showed positive correlations, respectively, between psychopathic traits and alexithymia and between Machiavellianism and deficits in ER.

Originality/value

These results contribute to identifying the deficits relating to SIP in terms of sexual coercion perpetrated by women. Women with a history of sexual coercion perpetration appear to endorse more dark triad traits and to have ER issues. Certain level of these deficits could be a trigger and affect the SIP of women and increase the likelihood behaving in a sexually coercive manner.

Details

Journal of Criminal Psychology, vol. 14 no. 1
Type: Research Article
ISSN: 2009-3829

Keywords

Article
Publication date: 28 February 2023

Gautam Srivastava and Surajit Bag

Data-driven marketing is replacing conventional marketing strategies. The modern marketing strategy is based on insights derived from customer behavior information gathered from…

1706

Abstract

Purpose

Data-driven marketing is replacing conventional marketing strategies. The modern marketing strategy is based on insights derived from customer behavior information gathered from their facial expressions and neuro-signals. This study explores the potential for face recognition and neuro-marketing in modern-day marketing.

Design/methodology/approach

The study conducts an in-depth examination of the extant literature on neuro-marketing and facial recognition marketing. The articles for review are downloaded from the Scopus database, and PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) is then used to screen and choose the relevant papers. The systematic literature review method is applied to conduct the study.

Findings

An extensive review of the literature reveals that the domains of neuro-marketing and face recognition marketing remain understudied. The authors’ review of selected papers delivers five neuro-marketing and facial recognition marketing themes that are essential to modern marketing concepts.

Practical implications

Neuro-marketing and facial recognition marketing are artificial intelligence (AI)-enabled marketing techniques that assist in gaining cognitive insights into human behavior. The findings would be of use to managers in designing marketing strategies to enhance their marketing approach and boost conversion rates.

Originality/value

The uniqueness of this study lies in that it provides an updated review on neuro-marketing and face recognition marketing.

Details

Benchmarking: An International Journal, vol. 31 no. 2
Type: Research Article
ISSN: 1463-5771

Keywords

Open Access
Article
Publication date: 5 May 2022

Konstantinos Solakis, Vicky Katsoni, Ali B. Mahmoud and Nicholas Grigoriou

This is a general review study aiming to specify the key customer-based factors and technologies that influence the value co-creation (VCC) process through artificial intelligence…

11382

Abstract

Purpose

This is a general review study aiming to specify the key customer-based factors and technologies that influence the value co-creation (VCC) process through artificial intelligence (AI) and automation in the hospitality and tourism industry.

Design/methodology/approach

The study uses a theory-based general literature review approach to explore key customer-based factors and technologies influencing VCC in the tourism industry. By reviewing the relevant literature, the authors conclude a theoretical framework postulating the determinants of VCC in the AI-driven tourism industry.

Findings

This paper identifies customers' perceptions, attitudes, trust, social influence, hedonic motivations, anthropomorphism and prior experience as customer-based factors to VCC through the use of AI. Service robots, AI-enabled self-service kiosks, chatbots, metaversal tourism and new reality, machine learning (ML) and natural language processing (NLP) are technologies that influence VCC.

Research limitations/implications

The results of this research inform a theoretical framework articulating the human and AI elements for future research set to expand the models predicting VCC in the tourism industry.

Originality/value

Few studies have examined consumer-related factors that influence their participation in the VCC process through automation and AI.

Details

Journal of Tourism Futures, vol. 10 no. 1
Type: Research Article
ISSN: 2055-5911

Keywords

Article
Publication date: 10 April 2023

Santosh Abaji Kharat, Shubhada Nagarkar and Bhausaheb Panage

The purpose of this research is to introduce the Layar augmented reality (AR) application among library users and to understand the user’s satisfaction towards the information…

Abstract

Purpose

The purpose of this research is to introduce the Layar augmented reality (AR) application among library users and to understand the user’s satisfaction towards the information services provided by the Layar application with the help of the structural equation model (SEM).

Design/methodology/approach

According to Thomas (2016), action research is mainly undertaken to develop new skills or new approaches and to solve issues and problems with direct application to any applied setting. The present study helps to develop new skills and approaches to repackaging information using AR applications. Researchers have identified the question of what could be done to increase the awareness of Layar AR applications among students. Because the Layar augmented application is one of the new tools for an academic library to repackage information for mass accessibility. Therefore, in the present action research approach, researchers encompass two activities action and research. Researchers have used participatory action research methods by collecting data from 17 MBA institute libraries affiliated with Savitribai Phule Pune University. Researchers have systematically used the Layar application in the library by obtaining permission from each higher authority. Researchers have designed a Layar satisfaction model using the SEM with AMOS and SPSS.

Findings

The researcher found that the relationship between experience, performance and service quality is positively significant. The user’s experience is satisfied with the Layar application, but users are not satisfied with the service quality and performance of the Layar application.

Research limitations/implications

This study tested Layar AR application in MBA libraries affiliated with Savitribai Phule Pune University in the Pune and Pimpri Chinchwad areas.

Practical implications

The Layar app helps the academic library to convert selected print collections into an AR feel for library users. This is an additional method of providing information services to users through mobile devices. A total of 157 students downloaded the Layar application from their handsets and provided feedback through a questionnaire. Researchers have found that the relationships between users and Layar experience, performance and service quality are positively significant. The user experience is satisfied with the Layar application, but users are not satisfied with the service quality and performance of the Layar application.

Originality/value

This study examined the performance, service quality and user experience of Layar applications. Structural equation and Modelling theories were used to examine the relationship between user satisfaction and information services using the Layar application.

Article
Publication date: 2 March 2023

Adebowale Jeremy Adetayo, Sowemimo Ronke Adekunmisi, Blessing Damilola Abata-Ebire and Adedokun Adedayo Adekunmisi

This study aims to examine if students would patronize metaverse academic library (MAL) if it becomes available in Nigeria.

Abstract

Purpose

This study aims to examine if students would patronize metaverse academic library (MAL) if it becomes available in Nigeria.

Design/methodology/approach

This study used a descriptive survey research design. The population was made up of 1,037 undergraduate in Adeleke University. Descriptive statistic was used to analyse data.

Findings

Findings indicated most students have never used virtual reality (VR) equipment, they are eager to use MAL for virtual academic research, library user education, accessing circulation services, reading serials and contacting reference librarians. The study concluded that MAL would be patronised by students if it is made available and therefore recommends that greater effort be made to make VR gear accessible and cheap for developing nations such as Nigeria.

Originality/value

The study is novel as it contributes to scarce research on MAL.

Details

Digital Library Perspectives, vol. 39 no. 2
Type: Research Article
ISSN: 2059-5816

Keywords

Article
Publication date: 5 October 2022

H.P.M.N.L.B. Moragane, B.A.K.S. Perera, Asha Dulanjalie Palihakkara and Biyanka Ekanayake

Construction progress monitoring (CPM) is considered a difficult and tedious task in construction projects, which focuses on identifying discrepancies between the as-built product…

Abstract

Purpose

Construction progress monitoring (CPM) is considered a difficult and tedious task in construction projects, which focuses on identifying discrepancies between the as-built product and the as-planned design. Computer vision (CV) technology is applied to automate the CPM process. However, the synergy between the CV and CPM in literature and industry practice is lacking. This study aims to fulfil this research gap.

Design/methodology/approach

A Delphi qualitative approach was used in this study by conducting two interview rounds. The collected data was analysed using manual content analysis.

Findings

This study identified seven stages of CPM; data acquisition, information retrieval, verification, progress estimation and comparison, visualisation of the results and schedule updating. Factors such as higher accuracy in data, less labourious process, efficiency and near real-time access are some of the significant enablers in instigating CV for CPM. Major challenges identified were occlusions and lighting issues in the site images and lack of support from the management. The challenges can be easily overcome by implementing suitable strategies such as familiarisation of the workforce with CV technology and application of CV research for the construction industry to grow with the technology in line with other industries.

Originality/value

This study addresses the gap pertaining to the synergy between the CV in CPM literature and the industry practice. This research contributes by enabling the construction personnel to identify the shortcomings and the opportunities to apply automated technologies concerning each stage in the progress monitoring process.

Details

Construction Innovation , vol. 24 no. 2
Type: Research Article
ISSN: 1471-4175

Keywords

Article
Publication date: 17 March 2023

Tu Lyu, Yulin Guo and Hao Chen

Based on the cognition–affect–conation pattern, this study explores the factors that affect the intention to use facial recognition services (FRS). The study adopts the driving…

Abstract

Purpose

Based on the cognition–affect–conation pattern, this study explores the factors that affect the intention to use facial recognition services (FRS). The study adopts the driving factor perspective to examine how network externalities influence FRS use intention through the mediating role of satisfaction and the barrier factor perspective to analyze how perceived privacy risk affects FRS use intention through the mediating role of privacy cynicism.

Design/methodology/approach

The data collected from 478 Chinese FRS users are analyzed via partial least squares-based structural equation modeling (PLS-SEM).

Findings

The study produces the following results. (1) FRS use intention is motivated directly by the positive affective factor of satisfaction and the negative affective factor of privacy cynicism. (2) Satisfaction is affected by cognitive factors related to network externalities. Perceived complementarity and perceived compatibility, two indirect network externalities, positively affect satisfaction, whereas perceived critical mass, a direct network externality, does not significantly affect satisfaction. In addition, perceived privacy risk generates privacy cynicism. (3) Resistance to change positively moderates the relationship between privacy cynicism and intention to use FRS.

Originality/value

This study extends knowledge on people's use of FRS by exploring affect- and cognitive-based factors and finding that the affect-based factors (satisfaction and privacy cynicism) play fully mediating roles in the relationship between the cognitive-based factors and use intention. This study also expands the cognitive boundaries of FRS use by exploring the functional condition between affect-based factors and use intention, that is, the moderating role of resistance to use.

Details

Information Technology & People, vol. 37 no. 3
Type: Research Article
ISSN: 0959-3845

Keywords

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