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Article
Publication date: 1 March 2003

Elissa D. Giffords and Richard P. Dina

This article addresses the nature of strategic planning in nonprofit organizations through a discussion of relevant literature and the use of a case study of an organization…

Abstract

This article addresses the nature of strategic planning in nonprofit organizations through a discussion of relevant literature and the use of a case study of an organization created by a recent merger. Within the framework of a strategic plan, the concepts of continuous quality performance improvement (CQPI) and accountability for achieving nonprofit organizationsʼ goals are discussed. In todayʼs world, nonprofit organizations need to develop a strategic plan to respond to their dynamic and changing internal and external environments. A CQPI system is a useful tool for nonprofit leaders and their staff, to help them adapt the organization to its current environment; clarify needs of its clients; and set priorities to better meet its mission.

Details

International Journal of Organization Theory & Behavior, vol. 7 no. 1
Type: Research Article
ISSN: 1093-4537

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