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In this chapter, the authors take a close look at the current discourse of food system relocalization. From the perspective of theories of justice and theories of neoliberalism, food relocalization is wrapped up in a problematic, and largely unexamined, communitarian discourse on social justice. The example for California's localized governance of pesticide drift demonstrates that localization can effectively make social justice problems invisible. The authors also look at the EU context, where a different form of localization discourse emphasizes the local capture of rents in the value chain as a neoliberal strategy of territorial valorization. Examining Marsden et al.'s case study of one of these localization projects in the UK, the authors argue that this strategy does not necessarily lead to more equitable forms of rural development. In fact, US and EU discourses are basically two sides of the same coin. Specifically, in neoliberal biopolitical form, they both obscure politics, behind either the discourse of “value” in the EU or “values” in the US. Rather than rejecting localism, however, the authors conclude by arguing for a more “reflexive” localism that harnesses the power of this strategy while consciously struggling against inequality in local arenas.

While some researchers have considered commodity chain analysis to be a tool or method that is “innocent of theory,” or can be combined with any theory, this paper argues that it has a specific set of theoretical investments. It argues that commodity chain analysis emerged in response to criticisms of the determinism, economism, and western bias in earlier development paradigms. Drawing on recent scholarship, it argues that researchers have turned to the study of commodity chains to provide situated and contingent accounts of global political economy that are historically specific, sensitive to culture and meaning, and attentive to subaltern perspectives.