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Article
Publication date: 5 September 2024

Evelyn Hendriana, Risa Bhinekawati and Matahari Farransahat

Studies on social entrepreneurial intention have been increasing in recent years due to the growing concerns of young people on social and sustainability issues. Although social…

Abstract

Purpose

Studies on social entrepreneurial intention have been increasing in recent years due to the growing concerns of young people on social and sustainability issues. Although social entrepreneurship is gaining momentum in emerging economies, only limited studies explore antecedents of social entrepreneurial intention in these countries, particularly in Southeast Asia. This paper aims to integrate the concept of entrepreneurship competence with the theory of planned behavior and examine the interrelationship between antecedents of this theory.

Design/methodology/approach

A survey of university students was used to validate the theory of planned behavior in explaining social entrepreneurial intention. Samples were selected using purposive sampling involving university students who had been exposed to social entrepreneurship incubators. The 372 valid responses were analyzed using partial least square structural equation modeling.

Findings

This study confirms the applicability of the theory of planned behavior to explain social entrepreneurial intention, even though not all attitudes toward social entrepreneurship orientation were significant. Out of five orientations, only attitudes toward social innovation significantly directed social entrepreneurial intention. This study validates that subjective norms and perceived behavioral control determine attitudes toward social entrepreneurship orientation. The roles of education and prior experience in providing entrepreneurship competence also positively shape individuals’ attitudes toward social entrepreneurship orientation and perceived behavioral control.

Research limitations/implications

Although perceived behavioral control and entrepreneurial self-efficacy are frequently interchangeable, these concepts are independent. This study does not include social entrepreneurial self-efficacy by only examining the effect of entrepreneurship competence on perceived behavioral control. Data were limited to university students who have been exposed to social entrepreneurship incubators, which may not fully reflect the tendency of general Indonesian youths to become social entrepreneurs.

Practical implications

As entrepreneurship competence is essential in stimulating social entrepreneurial intention through the formation of attitudes toward social innovation and perceived behavioral control, the government and the universities can collaborate in establishing a supportive social entrepreneurship ecosystem within and outside the universities. This ecosystem may equip youths with essential knowledge and resources as well as complement subjective norms.

Originality/value

Studies of social entrepreneurial intention have mostly applied psychological theories; however, they rarely consider the impact of entrepreneurship education as the driver of social entrepreneurial intention. Studies of social entrepreneurial intention from psychological and educational perspectives tend to run in parallel. This study integrates entrepreneurship competence into the theory of planned behavior to explain social entrepreneurial intention. In addition, while social entrepreneurship is believed to consist of multiple orientations, not many studies have deliberated on this. This study reflects these multiple social entrepreneurship orientations in the attitudes toward social entrepreneurship.

Details

Social Enterprise Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1750-8614

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