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This first chapter is the introduction to the book. The purpose of this book is to address and better understand why China tightly embraces modern sport in contemporary times. Some view this as an indicator of glocalisation and a result of Western industrial civilization putting pressure on China to showcase their strengths as a nation. Some important considerations to explore are China's mediated ability to play and compete with the west. Sport is also seen as a channel of observing global political and economic challenges, especially those in the current context of the COVID-19 pandemic and the intense tensions between communities, which certainly inspires further academic development. Given China's recently remarkable achievements in sport, it is high time to show the world more inside stories of sport development across the nation. The contributors of this collection bring foundational Chinese context to each chapter as they examine changing sport cultures at different scales.