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1 – 9 of 9Defining and describing research methodologies is difficult. Methodologies have similarities and resonances, and overlapping characteristics. Familiar labels of case study, action…
Abstract
Purpose
Defining and describing research methodologies is difficult. Methodologies have similarities and resonances, and overlapping characteristics. Familiar labels of case study, action research and ethnography may not be adequate to describe new and creative approaches to qualitative research. If we simply transfer old ways to new contexts, we risk limiting our understanding of the complexities of real life settings. The call to set aside old dualisms and devise new methodological approaches has been sounded. Accordingly, this article sets out to describe a fledgling new methodological approach, and how it was operationalized in a small‐scale study of digitally‐mediated classroom learning.
Design/methodology/approach
The methodology combines elements of action research and case study with an ethnographic approach. It was devised for a study of the use of Facebook as an educational resource by five dyslexic students at a sixth form college in north‐west England. Its flexibility and attention to detail enabled multiple data collection methods. This range of methods enabled meticulous analysis of many of the group's online and offline interactions with each other and with Facebook as they co‐constructed their group Facebook page.
Findings
Reflexively combining elements of case study, action research and ethnography thus helped capture the “connected complexities” (Davies) of this contemporary classroom setting. This is necessary if researchers are to obtain any meaningful understanding of how learning happens in such contexts.
Originality/value
The author hopes to contribute to the discourse on qualitative methodology and invites other researchers studying similar contexts to consider a similar approach.
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Rod Gerber, Colin Lankshear, Stefan Larsson and Lennart Svensson
The understanding that theorists and practitioners hold ofself‐directed learning can vary depending on the context in which theyfind themselves. In an effort to understand these…
Abstract
The understanding that theorists and practitioners hold of self‐directed learning can vary depending on the context in which they find themselves. In an effort to understand these variations, attempts to synthesize theoretical understandings of the concept of self‐directed learning in the workplace. Includes an empirical study involving 21 white‐collar employees in four Australian businesses. Reveals six variations in the workers′ conception of the experience of self‐directed learning in their jobs. Provides a brief comparative discussion of the results of synthesis of the literature and those from the empirical study.
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Carolyn Timms, Colin Lankshear, Neil Anderson and Lyn Courtney
This paper seeks to identify aspects of work environment, culture or expectations that contributed to women's comfort or discomfort within the information and communication…
Abstract
Purpose
This paper seeks to identify aspects of work environment, culture or expectations that contributed to women's comfort or discomfort within the information and communication technology (ICT) industry.
Design/methodology/approach
The study is empirical in nature and addresses the perspectives of 178 professional women currently working within the Australian ICT industry who responded to the “Women in ICT” survey conducted through James Cook University. Likert‐scale responses were subjected to principal component analysis and then K‐mean cluster analysis, distinguishing four groups of respondents. Explanations for group membership were then sought from responses to open‐ended survey questions.
Findings
There was common agreement among respondents that, when making their career decisions, they had expected to enjoy good community image, and that their work would be socially useful, satisfying and flexible. Respondents also agreed that careers in ICT are rewarding, and provide opportunities, and disagreed with prevailing negative stereotypes about the industry. Opinions diverged on the organisation‐specific issues of management approachability and equality, as well as around respondents' confidence in their own technical ability and their intention to encourage young women to enter the industry.
Originality/value
This paper identifies distinct patterns of response and thereby provides support for the thesis that the widely reported discomfort of women within the ICT industry is not a cultural (industry‐wide) phenomenon but, rather, one that has its roots within particular workplace relationships. It is these relationships that appear to encourage or undermine confidence and women's intentions to encourage others to enter ICT.
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Lyn Courtney and Neil Anderson
This paper aims to address the mechanisms of, and barriers to, knowledge transfer between Australia and China in the tertiary sector.
Abstract
Purpose
This paper aims to address the mechanisms of, and barriers to, knowledge transfer between Australia and China in the tertiary sector.
Design/methodology/approach
Individual focused interviews are conducted with one Chinese and ten Australian senior academics engaged in supervisory roles at all levels of knowledge transfer. Content and sociolinguistics analysis is conducted on the questions: How is knowledge transferred between key academic/research staff? What is the potential for commercialization of research findings between Australia and China? What role does information and communication technology (ICT) play in knowledge transfer?
Findings
Knowledge transfer between Chinese and Australian universities consists of research partnerships, collective publications, and joint degree programs. One‐way transfer of knowledge from Australia to China, rather than the desired reciprocal transfer of knowledge, appears to be most common. Barriers to bi‐directional knowledge sharing include misunderstandings surround intellectual property and cultural differences, which undermine trust between China and Australia. The participants overwhelmingly hold optimistic views about the potential of commercialization of research findings between China and Australia and report that ICT enhances communications assisted in successful knowledge transfer. However, ICT is reported to be under‐utilized because of unequal access to hardware and broadband in China as well as blocking and censorship of communication by China.
Originality/value
This paper contributes to the discourse on international, intercultural and bi‐directional knowledge transfer in the tertiary sector and has implications for enhanced academic and research excellence between China and Australia. Moreover, insight into the mechanisms of successful knowledge transfer may be applicable to improve knowledge transfer between Australia and other countries.
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Call centres are centralised operations where trained agents communicate with customers via phone and using purpose built information and communication technologies. The normative…
Abstract
Call centres are centralised operations where trained agents communicate with customers via phone and using purpose built information and communication technologies. The normative model of call centre organisation is that tasks are tightly prescribed, routinised, scripted and monitored. What are the implications for managers and management? Drawing on ethnographic fieldwork, this article focuses on middle management in call centres: how they work, how they talk about their work and what alternatives they see. It describes an emerging understanding of a manager who is as constrained as a worker under this mass customised bureaucracy. Lack of strategic support and development, a powerfully normative focus on micromanagement and deeply embedded goal conflicts combine to undermine these managers’ scope to truly manage. Like the agents they supervise, call centre managers are engaged in a coping project. In this context, they perform their identity with ambivalence: sometimes role embracing, sometimes resisting.
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Hermine Scheeres and Carl Rhodes
The purpose of this paper is to critically scrutinize the use of training interventions as a means of implementing corporate culture change and to assess the implications of such…
Abstract
Purpose
The purpose of this paper is to critically scrutinize the use of training interventions as a means of implementing corporate culture change and to assess the implications of such programs for employee identity.
Design/methodology/approach
The paper uses empirical materials, observations and reflections from a two‐year ethnographic study in a manufacturing firm to discuss the organization's “core values” with specific attention directed to a particular organizational event – the running of a training program designed to educate the firms employees in the company's newly designed culture.
Findings
The contested interaction between formally articulated corporate culture and the workplace experience of the employees is shown to demonstrate how cultural change programs can work to suppress employee's dissent and dialogue whilst being articulated in a language of inclusiveness and involvement.
Practical implications
The paper provides a review of the complex and paradoxical implications of cultural change programs that would be of use to managers, management consultants and human resource development professionals involved in implementing cultural change.
Originality/value
The paper examines organizational culture through detailed ethnographic study with a particular focus on the problematics of how training is used as a technology for cultural change.
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Vidmantas Tūtlys and Georg Spöttl
This paper aims to explore methodological and institutional challenges on application of the work-process analysis approach in the design and development of competence-based…
Abstract
Purpose
This paper aims to explore methodological and institutional challenges on application of the work-process analysis approach in the design and development of competence-based occupational standards for Lithuania.
Design/methodology/approach
The theoretical analysis is based on the review of scientific literature and the analysis of documents and methodical instruments (curricula and occupational standards). Empirical research is based on the observation and analysis of the processes of designing work-process-based occupational standards for Lithuania, including the face-to-face interviews with involved work-process experts on the shop-floor and stakeholders.
Findings
The application of a work-process-based approach in designing sectoral occupational standards enhances comprehensive and systemic design of qualifications. Work-process analysis approach helps to focus on the holistic concept of competence by considering different dimensions of work-processes. However, design and implementation of work-process-based occupational standards for the transitional and predominantly school-based vocational education and training (VET) systems encounter multiple methodological and institutional challenges.
Research limitations/implications
The findings of research are based on the analysis and evaluation of the design of sectoral-occupational standards in the beginning and middle stages of this process. These findings can help to draw the assumptions about potential implications of implementation of these standards to the development of competence-based VET but are not sufficient to provide comprehensive and detailed forecasts.
Originality/value
The paper explores and evaluates an application of the innovative work process approach in the design and development of qualifications for the concrete country.
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