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Article
Publication date: 14 June 2021

Peter Knight, Karen Peesker and Claudia C. Mich

The purpose of this exploratory study is to investigate the impact of sales education on recent graduates' career preparedness and understand how sales programs might prepare…

Abstract

Purpose

The purpose of this exploratory study is to investigate the impact of sales education on recent graduates' career preparedness and understand how sales programs might prepare students better for successful sales careers. We investigate the known competencies leading to sales success that were, or were not, adequately developed by their university sales programs.

Design/methodology/approach

The authors collected and analyzed qualitative data from in-depth interviews with a sample of 20 recent university sales graduates working in a sales career. Over 23 h of interviews were transcribed and analyzed via NVivo. Braun and Clarke’s (2006) framework was applied in this study to code the data.

Findings

The study identifies that while respondents are positive about their overall sales education and feel confident about their knowledge of the sales process, they are not always confident in their ability to deal with ambiguity and the unknown. This study revealed that constructs of self-leadership and career choice self-efficacy deserve further consideration as components of the university sales program curriculum.

Research limitations/implications

As with all exploratory research, there are limits to generalizability; however, this study revealed that the constructs of goal setting, self-leadership and self-knowledge hold promise for further study as a means to increase sales-related self-efficacy and career readiness.

Practical implications

Respondents were positive about their overall sales education experience but identified a need for more effective sales education in cold calling, prospecting and the inherent level of rejection to be prepared for inside sales positions in which sales graduates increasingly start their careers.

Social implications

Lower turnover and better educational preparedness of sales program graduates clearly will accrue socioeconomic benefits.

Originality/value

This is the first study to examine the impact of sales education on recent graduates’ career preparedness and the first study for this journal to focus on sales as an area of professional competency and related sales pedagogy. Further, the qualitative methodology, which is relatively unique in sales research, provides rich data that is particularly useful for exploratory research to help provide a structure for universities to strengthen their sales programs through targeted training to help students enhance self-leadership and career preparedness.

Details

Higher Education, Skills and Work-Based Learning, vol. 12 no. 1
Type: Research Article
ISSN: 2042-3896

Keywords

Article
Publication date: 1 February 1974

Tom Schultheiss

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to supplement the…

Abstract

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to supplement the RSR review column, “Recent Reference Books,” by Frances Neel Cheney. “Reference Books in Print” includes all additional books received prior to the inclusion deadline established for this issue. Appearance in this column does not preclude a later review in RSR. Publishers are urged to send a copy of all new reference books directly to RSR as soon as published, for immediate listing in “Reference Books in Print.” Reference books with imprints older than two years will not be included (with the exception of current reprints or older books newly acquired for distribution by another publisher). The column shall also occasionally include library science or other library related publications of other than a reference character.

Details

Reference Services Review, vol. 2 no. 2
Type: Research Article
ISSN: 0090-7324

Article
Publication date: 1 February 1978

Claudia Carlen

Throughout the past few decades a considerable philosophical literature has appeared, covering the various aspects of the history of philosophy and practically all of the…

Abstract

Throughout the past few decades a considerable philosophical literature has appeared, covering the various aspects of the history of philosophy and practically all of the systematic disciplines. Annual reports of this literature have been prepared for the past twenty years by James Collins, St. Louis University, for the Cross Currents review. These surveys are the best single source for keeping abreast of publications in the field. The collected reviews (1957–1977) are now available from Cross Currents at Dobbs Ferry, New York.

Details

Reference Services Review, vol. 6 no. 2
Type: Research Article
ISSN: 0090-7324

Article
Publication date: 1 March 1987

Robert M. Gorman

In the March 1983 issue of the Moral Majority Report, Jerry Falwell, one of the leaders of the new right movement, leveled a very serious charge at librarians: they are failing to…

Abstract

In the March 1983 issue of the Moral Majority Report, Jerry Falwell, one of the leaders of the new right movement, leveled a very serious charge at librarians: they are failing to include “conservative” materials in their collections. According to him,

Details

Collection Building, vol. 8 no. 3
Type: Research Article
ISSN: 0160-4953

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