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Deep excavation in soft clay often causes additional deformations to surroundings. Then, if deformations cannot be predicted reasonably, the adjacent buildings may be threatened by the deep excavation. Based on the good field observations from ten deep excavations in Hangzhou, this paper aims to thoroughly investigate the characteristics of wall deflections and ground settlements induced by deep excavations.

On the basis of good field observation of ten deep excavations, the performances of excavations, supported by contiguous pile in Hangzhou, were studied, and also compared with other case histories.

The maximum wall deflections (dhm) rang mostly from 0.7 to 1.2 per cent H_e, where He is the final excavation depth, larger than those in Taipei and Shanghai. The observed maximum ground settlement in the Hangzhou cases generally ranges from 0.2 to 0.8 per cent H_e. Then, the settlement influence zone extends to a distance of 2.0-4.0 H_e from the excavation. The relatively large movements and influence zones in Hangzhou may be attributed to low stability numbers, large excavation widths and the creep effect. The excavation width is justified to have a significant influence on the wall deflection. Therefore, to establish a semi-empirical formula for predicting the maximum wall deflection, it is necessary to include the factor of excavation width.

The relevant literature concentrated on the characteristics of deep excavations supported by the contiguous pile wall in Hangzhou soft clay can rarely be found. Based on the ten deep excavations with good field observation in Hangzhou, the characteristics of wall deflection and ground settlements were comprehensively studied for the first time, which can provide some theoretical support for similar projects.

This paper aims to examine the effects of firm size on audit proposal readability and audit proposal readability on auditor selection using readability metrics.

Adopting the Flesch reading ease readability formula, the authors analyze the readability of 370 hand-collected audit proposals submitted by audit firms for US state and local governments’ audit service contracts.

The authors find differences in readability across audit firm size, specifically the proposals written by smaller firms are more readable than those submitted by larger firms. The results further indicate that readability metrics correlate with auditor selection, i.e. an increase in audit proposal readability from the first to third quartile improves the likelihood of a firm winning the engagement by about 6 per cent, ceteris paribus. In addition, while audit fees and an existing auditor–client relationship are associated with engagement success, proxies for audit quality (i.e. audit firm size, audit experience of lead partner) are not.

The Flesch reading ease measure is a simple linear combination of text attributes, which assumes that readability is a single, unidimensional construct. Simple readability metrics, such as the Flesch reading ease, may confound environmental complexity with readability.

Readability improves audit proposal success.

The results provide insight to accounting stakeholders regarding the potential influence of readability on audit firm selection. In short, readability matters.

This empirical paper is an endeavor to explore the relationship between social media advertising (SMA) and customers' purchase intention (CPI) in three South Asian countries. SMA was further divided into three relevant dimensions: perceived relevance (PR), perceived informativeness (PI) and perceived credibility (PC). Furthermore, the authors incorporated a single mediator: customers' brand consciousness (CBC) to test the mediating effects on the direct relationships.

The authors purposively selected 1937 fashion-conscious individuals based on a cross-sectional survey design. The authors applied SPSS 25 for explanatory statistics and structural equation modeling (SEM) (through AMOS 25) for testing the hypothesized relationships.

Based on the responses and the application of statistical measures, the authors revealed that all of the three dimensions of SMA have significant positive relationships with CPI. CBC is also significantly and positively related to CPI. Regarding the mediating effects, CBC was identified to have full mediation effects on the relationships between PR and CPI and PI and CPI. On the contrary, the same variable was found to have partial mediation on the relationship between PC and CPI.

South Asia is a growing business hub and the largest consumer market in terms of population. This empirical study was undertaken to reveal the role of SMA on CPI in the three highly populated South Asian countries, which is rare in academia. The outcomes of this empirical study are expected to be useful for further research attempts regarding SMA and consumer behavior. Businesses and policymakers are also expected to benefit from formulating SMA-related strategies to retain present buyers as well as attract the prospective ones.

This study aims to extract determinants of customers' choice of dining-related services (CDS) to understand their attitudes and habits for dining-related services. Moreover, it classifies restaurant customers into several clusters based on their CDS factors and further analyzes the differences in the preferences and habits for dining-related services among various clusters.

This study extracts the CDS factors using principal component analysis and identifies construct validity of the CDS factors through the results of confirmatory factor analysis. Then, it divides the restaurant customers in Taipei City into different clusters through cluster analysis to explore the habits and preferences for dining-related services in each cluster.

The study results show that the extracted six CDS factors, including service commitment, dietary preferences, design styles, additional value, delicate information collection, and dining environments. Dietary preferences, service commitment and additional value factor are the most important CDS factors for restaurant customers in Taipei City. This study divides 1,029 restaurant customers in Taipei City into three clusters based on the CDS factors through cluster analysis. The differences in the preferences and habits for dining services among three clusters have been discussed in the context in detail. Finally, this study develops eight service strategies and determines the order of execution of the eight service strategies for each cluster of customers.

The findings will help restaurant operators segment the market, target market customers, carry out service positioning and develop marketing strategies to respond to the highly competitive restaurant market and achieve sustainable restaurant operations.