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Book part
Publication date: 30 July 2018

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Marketing Management in Turkey
Type: Book
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ISBN: 978-1-78714-558-0

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Book part
Publication date: 4 December 2018

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The Branding of Tourist Destinations: Theoretical and Empirical Insights
Type: Book
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ISBN: 978-1-78769-373-9

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Book part
Publication date: 18 October 2016

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Multi-Channel Marketing, Branding and Retail Design
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ISBN: 978-1-78635-455-6

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Book part
Publication date: 4 July 2019

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Contemporary Issues in Behavioral Finance
Type: Book
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ISBN: 978-1-78769-881-9

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Book part
Publication date: 29 December 2016

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Advertising in New Formats and Media
Type: Book
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ISBN: 978-1-78560-312-9

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Book part
Publication date: 29 December 2016

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Advertising in New Formats and Media
Type: Book
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ISBN: 978-1-78560-312-9

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Book part
Publication date: 10 July 2019

Sjoerd Gehrels

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Employer Branding for the Hospitality and Tourism Industry: Finding and Keeping Talent
Type: Book
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ISBN: 978-1-78973-069-2

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Book part
Publication date: 4 May 2021

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Crafting Customer Experience Strategy
Type: Book
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ISBN: 978-1-83909-711-9

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Book part
Publication date: 8 May 2019

Barrie Gunter

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Children and Mobile Phones: Adoption, Use, Impact, and Control
Type: Book
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ISBN: 978-1-78973-036-4

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Book part
Publication date: 8 October 2018

Vickie Cox Edmondson

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The Thinking Strategist: Unleashing the Power of Strategic Management to Identify, Explore and Solve Problems
Type: Book
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ISBN: 978-1-78756-158-8

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