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Organizations across industries are increasingly using Artificial Intelligence (AI) systems to support their innovation processes, supply chains, marketing and sales and other business functions. Implementing AI, firms report efficiency gains from automation and enhanced decision-making thanks to more relevant, accurate and timely predictions. By exposing the benefits of digitizing everything, COVID-19 has only accelerated these processes. Recognizing the growing importance of AI and its pervasive impact, this chapter defines the “social value of AI” as the combined value derived from AI adoption by multiple stakeholders of an organization. To this end, we discuss the benefits and costs of AI for a business-to-business (B2B) firm and its internal, external and societal stakeholders. Being mindful of legal and ethical concerns, we expect the social value of AI to increase over time as the barriers for adoption go down, technology costs decrease, and more stakeholders capture the value from AI. We identify the contributions to the social value of AI, by highlighting the benefits of AI for different actors in the organization, business consumers, supply chain partners and society at large. This chapter also offers future research opportunities, as well as practical implications of the AI adoption by a variety of stakeholders.

This paper explores if and how Artificial Intelligence can contribute to marketing strategy formulation.

Qualitative research based on exploratory in-depth interviews with industry experts currently working with artificial intelligence tools.

Key themes include: (1) Importance of AI in strategic marketing decision management; (2) Presence of AI in strategic decision management; (3) Role of AI in strategic decision management; (4) Importance of business culture for the use of AI; (5) Impact of AI on the business’ organizational model. A key consideration is a “creative-possibility perspective,” highlighting the future potential to use AI not only for rational but also for creative thinking purposes.

This work is focused only on strategy creation as a deliberate process. For this, AI can be used as an effective response to the external contingencies of high volumes of data and uncertain environmental conditions, as well as being an effective response to the external contingencies of limited managerial cognition. A key future consideration is a “creative-possibility perspective.”

A practical extension of the Gartner Analytics Ascendancy Model (Maoz, 2013).

This paper aims to contribute knowledge relating to the role of AI in marketing strategy formulation and explores the potential avenues for future use of AI in the strategic marketing process. This is explored through the lens of contingency theory, and additionally, findings are expressed using the Gartner analytics ascendancy model.

With the development of machine learning techniques, the artificial intelligence systems such as crowd networks are becoming more autonomous and smart. Therefore, there is a growing demand for developing a universal intelligence measurement so that the intelligence of artificial intelligence systems can be evaluated. This paper aims to propose a more formalized and accurate machine intelligence measurement method.

This paper proposes a quality–time–complexity universal intelligence measurement method to measure the intelligence of agents.

By observing the interaction process between the agent and the environment, we abstract three major factors for intelligence measure as quality, time and complexity of environment.

This paper proposes a calculable universal intelligent measure method through considering more than two factors and the correlations between factors which are involved in an intelligent measurement.

This article explores the emergence of organizational digital transformation in the rapidly advancing technological era. It discusses the origins, driving forces, strategies, challenges and broader implications.

The article employs a scoping review methodology that synthesizes knowledge from the existing literature, research, case studies and other relevant sources.

The findings underscore the pivotal role that organizational digital transformation plays in an era of relentless technological advancement. Leadership, organizational culture and technological enablers are identified as crucial drivers of innovation and competitiveness within organizations. The article also emphasizes ethics as a crucial element of digital transformation, focusing in particular on concerns about data privacy and the morality of artificial intelligence. Additionally, the author talks about anticipated future trends that are anticipated to influence the future of digital transformation, such as the growing influence of artificial intelligence, the trend toward hyper-personalization and the emergence of quantum computing.

The assessment has failed to provide recommendations for the actual implementation because it has mainly concentrated on conceptual and strategic aspects. Furthermore, it does not clearly define the criteria for choosing real-world examples, which limits the representation of the different industries, size ranges of organizations and outcomes associated with digital transformation.

The article stresses the significance of paying attention to the forces driving digital transformation while navigating ethical and societal concerns. In addition to highlighting the importance of anticipating future trends for strategic planning in the rapidly changing digital landscape, it emphasizes the advantages as incentives for organizations to invest in digital initiatives.

The investigation demonstrates how technology contributes to progress while posing complex ethical and change management issues. In light of increased connectivity, data analytics and artificial intelligence, it highlights the crucial need for societal adaptability and highlights the crucial role that cooperative human–machine coexistence plays in responsible development and transformative societal evolution.

The article stands out because it examines organizational digital transformation in-depth while considering its historical roots, ethical implications and future prospects. It is a priceless contribution to the field because real-world case studies and a scoping review provide a distinctive viewpoint and a comprehensive view of the effects of digital transformation on organizations and society.

Artificial intelligence is gradually penetrating into human society. In the network era, the interaction between human and artificial intelligence, even between artificial intelligence, becomes more and more complex. Therefore, it is necessary to describe and intervene the evolution of crowd intelligence network dynamically. This paper aims to detect the abnormal agents at the early stage of intelligent evolution.

In this paper, differential evolution (DE) and K-means clustering are used to detect the crowd intelligence with abnormal evolutionary trend.

This study abstracts the evolution process of crowd intelligence into the solution process of DE and use K-means clustering to identify individuals who are not conducive to evolution in the early stage of intelligent evolution.

Experiments show that the method we proposed are able to find out individual intelligence without evolutionary trend as early as possible, even in the complex crowd intelligent interactive environment of practical application. As a result, it can avoid the waste of time and computing resources.

In this paper, DE and K-means clustering are combined to analyze the evolution of crowd intelligent interaction.

The originality of the crowd cyber system lies in the fact that it possesses the intelligence of multiple groups including intelligence of people, intelligence of objects and intelligence of machines. However, quantitative analysis of the level of intelligence is not sufficient, due to many limitations, such as the unclear definition of intelligence and the inconformity of human intelligence quotient (IQ) test and artificial intelligence assessment methods. This paper aims to propose a new crowd intelligence measurement framework from the harmony of adaption and practice to measure intelligence in crowd network.

The authors draw on the ideas of traditional Confucianism, which sees intelligence from the dimensions of IQ and effectiveness. First, they clarify the related concepts of intelligence and give a new definition of crowd intelligence in the form of a set. Second, they propose four stages of the evolution of intelligence from low to high, and sort out the dilemma of intelligence measurement at the present stage. Third, they propose a framework for measuring crowd intelligence based on two dimensions.

The generalized IQ operator model is optimized, and a new IQ algorithm is proposed. Individuals with different IQs can have different relationships, such as cooperative, competitive, antagonistic and so on. The authors point out four representative forms of intelligence as well as its evolution stages.

The authors, will use more rigorous mathematical symbols to represent the logical relationships between different individuals, and consider applying the measurement framework to a real-life situation to enrich the research on crowd intelligence in the further study.

Intelligence measurement is one of foundations of crowd science. This research lays the foundation for studying the interaction among human, machine and things from the perspective of crowd intelligence, which owns significant scientific value.

The subject of the article is the concept of augmented intelligence, which constitutes a further stage in the development of research on artificial intelligence. This is a new phenomenon that has rarely been considered in the subject literature so far, which may be interesting for the fields of social sciences and humanities. The aim is to describe the features of this technology and determine the practical and ethical problems associated with its implementation in libraries.

The method of literature review was used. Systematic searches according to specific questions were carried out using the Scopus and Web of Science scientific databases, as well as Google Scholar and the LISTA abstract database.

The results established that the issue of augmented intelligence has barely been discussed in the field of librarianship. Although this technology may be interesting as a new area of librarian research and as a new framework for designing innovative services, deep ethical consideration is necessary before this technology is introduced in libraries.

The article deals with some of the newest technologies available, and this topic is generally very rarely discussed in scientific publications in either the social sciences or humanities. Therefore, due to the limited availability of materials, the findings presented in the article are primarily of a conceptual nature. The aim is to present this topic from the perspective of librarianship and to create a starting point for further discussion on the ethical aspects of introducing new technologies in libraries.

The results can be widely used in practice as a framework for the implementation of augmented intelligence in libraries.

The article can help to facilitate the debate on the role of implementing new technologies in libraries.

The problem of augmented intelligence is very rarely addressed in the subject literature in the field of library and information science.