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The meat and poultry industry commissioned the design and production of a management development programme following five years of pressure resulting from health scares and increasing regulation. Companies in the industry acknowledged an ongoing issue in filling management posts effectively and this was aggravated by the various food scares. In order to tailor the programme to industry needs, extensive consultation was undertaken. The particular profile of industry needs and the target group meant that the design must include substantial management framework integrity and a practical approach to candidates’ real worlds. To meet this need, both recognised management frameworks and personal skills development have been included in the programme. Assessment provides essential credibility but has been designed to make the programme accessible to candidates with a non‐academic, industry experience background. It has been designed to meet the current development needs of most companies in the industry and to be accessible to all.

The UK Meat Training Council has launched a management‐development program aimed at making the meat and poultry industry more attractive to young people as a long‐term career. Consisting of four modules, complete with video, the course relates specifically to the framework and unique needs of the industry. It covers all aspects of management and communication training for young and ambitious managers, those who have entered the industry from other disciplines, and newly promoted supervisors.