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The Covid-19 pandemic and the war in Ukraine are a real example of how uncertainty can trigger radical changes in the socio-economic system on a macro and micro scale. The indicated events contributed to the increase in the level of uncertainty, and its effects appeared in the real conditions of the functioning of international communities.

The purpose of the chapter is to determine the impact of the Covid-19 pandemic and the war in Ukraine on the situation of Polish consumers and the resulting behaviour in the context of business–consumer relations.

This goal was achieved through literature studies, analysis of changes in selected indicators of the economic situation and analysis of basic variables determining the relationships between consumers and suppliers.

The presented research results allow us to conclude that both the pandemic and war had an impact not only on the economic indicators but also the financial standing of households. We are seeing an increase in the differences between the nominal and real value of these incomes. Inflation is on the rise, forcing households to change their spending structure and look for savings. Of course, there have been and will be companies that do not have to be significantly affected by the effects of these events. In this group, companies related to the provision of IT infrastructure and specialising in establishing multidimensional relationships in the digital space should be pointed out.

Prior research (Harrast, Olsen, & Sun, 2023) analyzes the eight emerging topics to be included in future CPA exams and discusses their importance to career success and appropriate teaching locus in light of survey evidence. They find that the general topic of data analytics is the most important of the eight emerging topics. To further understand the topics most important to career success, this study analyzes subtopics underlying the eight emerging topics. The results show that advanced Excel analysis tools, data visualization, and data extraction, transformation, and loading (ETL) are the most important data analytics subskills for career success according to professionals and that these topics should be both introduced and emphasized in the accounting curriculum. The results provide useful information to educators to prioritize general emerging topics and specific subtopics in the accounting curriculum by taking into account the most pressing needs of the profession.

Artifacts are rarely used today to visualize thoughts, insights, and ideas in strategy work. Rather, textual and verbal communication dominates. This is despite artifacts and visual representations holding many advantages as tools to create and make sense of strategy in teamwork. To advance our understanding of the benefits of visual aids in strategy work, I synthesize insights from cognitive psychology, neuroscience, and management research. My analysis exposes distinct neurocognitive advantages concerning attention, emotion, learning, memory, intuition, and creativity from visual sense-building. These advantages increase when sense-building activities are playful and storytelling is used.