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Article
Publication date: 15 June 2010

Desheng Dash Wu

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Kybernetes, vol. 39 no. 5
Type: Research Article
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ISSN: 0368-492X

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Book part
Publication date: 21 August 2012

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Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing
Type: Book
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ISBN: 978-1-78190-016-1

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