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The purpose of this paper is to examine the inter‐organizational patterns of an events network that shape a host community's capacity to capitalize on its event portfolio.
Designing and delivering compelling experiences: Insights from the 2008 Democratic National ConventionSudhir H. Kale, Robin D. Pentecost, Natalina Zlatevska
Joseph Pine and Jim Gilmore coined the term “experience economy” to describe a paradigm shift in consumption. To survive in this new economy, businesses must provide customers…
Online date, start – end:2010
Copyright Holder:Emerald Publishing Limited
- Dr Faith Ong
- Dr Louise Platt