International Journal of Emerging Markets: Volume 8 Issue 4


Table of contents

“Punching above their weight”: The sources of competitive advantage for emerging market multinationals

Farok J. Contractor

The purpose of this paper is to comprehensively review the sources of competitive strength of emerging market multinationals (EMMs). Since most lack firm-specific assets…


Do emerging multinational enterprises possess South-South FDI advantages?

Shawn Arita

The apparent success of emerging market multinational (EMNE) operations in the Global South has led some to launch a claim of competitive advantage in investing in markets…


Antecedents of export performance: the case of an emerging market

Nicholas Adu-Gyamfi, Tor Korneliussen

The purpose of this paper is to provide a framework for understanding the relationships between resource commitment, management experience, firm size…


An analysis of the antecedents of loyalty and the moderating role of customer demographics in an emerging mobile phone industry

Abdul Qayyum, Do Ba Khang, Donyaprueth Krairit

The purpose of this paper is to investigate how various antecedents influence customer loyalty in the mobile phone industry and how customer demographic variables moderate…


Determinants of international telecommunications alliance form in emerging markets

Dungchun Tsai, WeiWei Chen

The purpose of this study is to attempt to explore how host governmental restriction and interfirm trust influence telecommunications operators (telcos) to choose…

Key determinant factors for retail bank switching in Ghana

Bedman Narteh

– The purpose of this paper is to determine the factors that influence retail bank switching in the Ghanaian banking sector.

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Emerald Publishing Limited

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  • Prof Ilan Alon