Table Of Contents: Volume 20 Issue 2
Moderating effects of identification on volunteer engagement: an exploratory study of a faith-based charity organizationMinjeong Kang
Volunteers are often crucial components to many nonprofit organizations as their financial resources continue to decline. Volunteer activities in the nonprofit sector…
This study investigated whether political appointees or civil servants are more effective spokespeople for the President of the United States.
This study aims at establishing if the use of change agency aides can have an effect on a specific target group in a public information campaign. The target group is…
The aim of the study was to identify the extent to which social media are perceived by local government communicators as an opportunity to facilitate dialogue with…
To explore the applicability of the organic theory of public relations to address “wicked” problems in public health systems.
This paper closely examines an iconic relationship between the Betty Crocker brand figure and a set of consumers to build our understanding of how corporate personas…
Online date, start – end:1996
Copyright Holder:Emerald Publishing Limited
- Prof Jesper Falkheimer