International Journal of Wine Marketing: Volume 7 Issue 1


Table of contents

Opportunities and Pitfalls of Tourism in a Developing Wine Industry

Tim H. Dodd

Although there are some drawbacks, winery tourism offers some significant benefits for wineries which are struggling for recognition. These benefits include the opportunity to…


A Test of Claret Price Formulation in Auction Markets

Stephen R.C. Wanhill

Examines the information determinants on the hammer price of a remarkable collection often vintages of Château Léoville‐Barton, spanning 1981–90, which came up for auction at…

Winemaking in Japan: Tradition and Determination

Nigel Holden

The author examines the industry, little known in the West, which produces European‐style wine in Japan. The technique of wine‐ making came to Japan from China approximately 1,200…

Are French Vintages Predictable?

Malcolm Howard

Sets out to discover what makes a great vintage and whether the quality of a wine can be predicted. The ‘en primeur’ market from the 1960's to the early 1990's is reviewed and…

Introducing Food into Pubs

Eliades Christos

The pub industry has undergone several changes to its focus and thus transformed itself from a beverage operation to a food and beverage operation. The article seeks to examine…



Online date, start – end:

1989 – 2006

Copyright Holder:

Emerald Publishing Limited