Table of contents
Customer care practices at the University of Nairobi (UON), Jomo Kenyatta Memorial Library (JKML), Kenya
Josephine Orayo, Jane Maina, Jotham Milimo Wasike, Felicitas Ciabere RatanyaThe purpose of this paper is to provide an analysis of the customer care practices at the University of Nairobi, Jomo Kenyatta Memorial Library (JKML), Kenya.
Marketing of academic health libraries 2.0: a case study
Manika LambaThe advent of Web 2.0 in libraries persuades the librarians to adopt new ways to communicate, determine, and satisfy the needs of the users. The paper aims to discuss this issue.
The current innovation status of university libraries in Pakistan
Sania Awais, Kanwal AmeenThe purpose of this paper is to examine the current status of innovations in the university libraries of Pakistan because desire for reshaping the university libraries is now the…
Qualitative and quantitative efficacy measurement of TERI library and information centre resources: A case study
Deepa N., P.K. Bhattacharya, Shantanu Ganguly, Anandajit GoswamiThe purpose of the paper is to evaluate print and electronic resources of TERI’s Library and Information Centre (LIC) with an aim to maximize the net marginal benefits and…
Understanding and motivating academic library employees: theoretical implications
Bibi Alajmi, Hessah AlasousiThe purpose of this paper is to examine the levels of motivation and needs satisfaction of academic library employees, adopting Maslow’s hierarchy of needs to examine individuals’…
The roles of libraries and librarians in integrating national development in South-Eastern Nigeria
Ngozi Perpetua Osuchukwu, Philips Oluwaseun AyeniThe services of the libraries are to disseminate information and create awareness on issues of importance in the society. Often times, it is not very clear on what and how the…
Marketing academic library information services using social media
Suha AlAwadhi, Sultan M. Al-DaihaniThe purpose of this paper is to examine the use of social media in the marketing of academic library resources and services in Kuwait and identifies the factors related to the use…
Using SEM-PLS to assess users satisfaction of library service quality: evidence from Malaysia
Sahar Hosseinikhah Choshaly, Marva MirabolghasemiThe purpose of this paper is to examine the impact of Libqual+™ dimension (affect of services, information control and Library as a place) on user satisfaction at Universiti…
Global library marketing research: A scientometric assessment of publications output during 2006–2017
Dinesh K. Gupta, B.M. Gupta, Ritu GuptaThe purpose of this paper is to quantitatively and qualitatively analyze library marketing research output using select bibliometric indicators with the aim of identifying…
Aspects of measuring the impact of new innovations in Finnish libraries
Markku Antero LaitinenThe purpose of this paper is to examine aspects of measuring the impact of new innovations in Finnish libraries.
ISSN:
0143-5124e-ISSN:
1758-7921ISSN-L:
0143-5124Online date, start – end:
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Emerald Publishing LimitedOpen Access:
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