The Challenge of Managing Change: What Can we do Differently to Ensure Personalisation?
Michelle Cornes
(Social Care Workforce Research Unit, King's College London, UK)
732
Abstract
This article questions whether traditional management approaches will be sufficient to deliver change when it comes to implementing personalisation, and outlines an alternative approach based on collaborative working in ‘communities of practice’.
Keywords
Citation
Cornes, M. (2011), "The Challenge of Managing Change: What Can we do Differently to Ensure Personalisation?", Journal of Integrated Care, Vol. 19 No. 2, pp. 22-29. https://doi.org/10.5042/jic.2011.0157
Publisher
:Emerald Group Publishing Limited
Copyright © 2011, Emerald Group Publishing Limited