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Marketing and Public Relations Activities in ARL Libraries

Khalid Mahmood (University of the Punjab)

Library Review

ISSN: 0024-2535

Article publication date: 1 August 2000

Keywords

Citation

Mahmood, K. (2000), "Marketing and Public Relations Activities in ARL Libraries", Library Review, Vol. 49 No. 6, pp. 303-310. https://doi.org/10.1108/lr.2000.49.6.303.4

Publisher

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Emerald Group Publishing Limited