AT&T uses shareholder value as a guide to strategy
Thomas E. Copeland
(Director of Corporate Financial Services at McKinsey & Company, Inc.)
James J. Meenan
(Vice President and Chief Financial Officer, AT&T Communications Services.)
170
Abstract
AT&T decided to integrate shareholder value management into all levels of its decision making—from the board room to its line managers. Substantial changes in organizational behavior were required to make value creation integral to the mind‐set of the company.
Citation
Copeland, T.E. and Meenan, J.J. (1994), "AT&T uses shareholder value as a guide to strategy", Planning Review, Vol. 22 No. 6, pp. 27-43. https://doi.org/10.1108/eb054490
Publisher
:MCB UP Ltd
Copyright © 1994, MCB UP Limited