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The market share/excellence equation

Robert J. Allio

Joseph M. Patten

Planning Review

ISSN: 0094-064X

Article publication date: 1 May 1991

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87

Abstract

Market share is one of five key indicators associated with the success of 50 high performers in the service industry.

Citation

Allio, R.J. and Patten, J.M. (1991), "The market share/excellence equation", Planning Review, Vol. 19 No. 5, pp. 12-15. https://doi.org/10.1108/eb054334

Publisher

:

MCB UP Ltd

Copyright © 1991, MCB UP Limited

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