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TRADE FAIR CATALOGUES: A SUPPLEMENTARY NOTE

P. GRODZINSKI, A.M.I.MECH.E. (Head, Industrial Diamond Information Bureau, Industrial Distributors (Sales) Ltd.)

Journal of Documentation

ISSN: 0022-0418

Publication date: 1 April 1951

Abstract

Last year a survey was made from the bibliographical point of view of six trade fair catalogues, based on a visit to four international fairs. This year this survey has been repeated on nine trade fair catalogues, B.I.F. London and Birmingham, Basle, Hanover, Milan, Paris, Brussels, Liege, Lyons, Utrecht, based on a visit to the first‐mentioned five trade fairs. In the original article it was stated that, owing to the large size of present‐day fairs, the catalogue is an indispensable means of information. The question was asked whether the catalogues provided the information the visitor wants in the shortest possible time. What can one fair learn from the catalogues of others, and in what way would the use in general be served? Compared with Table I of the original report it became evident that in the majority of cases the weight of the catalogues tends to increase still more. For instance, last year's Hanover trade fair catalogue had a weight of 28 oz. and has now increased to 39 oz. Only in the case of the Milan fair a real reduction was found, as this year only two parts were published, with a total weight of 60 oz., compared with a total weight of three parts of 79½ oz. last year. A slight weight reduction was also observed with the catalogues of the B.I.F. London.

Citation

GRODZINSKI, P.A.M.I.M.E. (1951), "TRADE FAIR CATALOGUES: A SUPPLEMENTARY NOTE", Journal of Documentation, Vol. 7 No. 4, pp. 256-257. https://doi.org/10.1108/eb026178

Publisher

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MCB UP Ltd

Copyright © 1951, MCB UP Limited