Managing legal crises: Strategic communication in the court of public opinion
Kathy Fitzpatrick
(Department of Communication Studies, Virginia Polytechnic Institute and State University, Agnew Hall, Blacksburg, VA 24061, USA)
616
Abstract
Managing the adverse visibility associated with a high‐profile legal crisis is a challenge faced by an increasing number of public relations professionals. This paper offers guidelines for effectively managing a legal crisis outside the courtroom while the case is pending before a court of law.
Keywords
Citation
Fitzpatrick, K. (2000), "Managing legal crises: Strategic communication in the court of public opinion", Journal of Communication Management, Vol. 4 No. 4, pp. 385-394. https://doi.org/10.1108/eb023535
Publisher
:MCB UP Ltd
Copyright © 2000, MCB UP Limited