This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/EUM0000000000639. When citing the article, please cite: C. Lawrence, N.E. Marr, G.P. Prendergast, (1992), “Country-of-Origin Stereotyping: A Case Study in the New Zealand Motor Vehicle Industry”, European Journal of Marketing, Vol. 26 Iss: 3, pp. 37 - 51.
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