Expo visitor survey released

Circuit World

ISSN: 0305-6120

Article publication date: 1 March 2003




(2003), "Expo visitor survey released", Circuit World, Vol. 29 No. 1. https://doi.org/10.1108/cw.2003.21729aab.004



Emerald Group Publishing Limited

Copyright © 2003, MCB UP Limited

Expo visitor survey released

Keyword: IPC

IPC has reported the findings from its IPC Printed Circuits Expo® 2002 Attendee Survey. Exhibit Surveys, Inc., compiled the research report based on the responses of more than 478 attendees.

According to the report, 63 per cent of the attendees represented Original Equipment Manufacturers (OEMs) and PCB manufacturers. Eighty per cent of the audience consisted of middle management personnel, senior level managers and engineers.

Of these individuals, the survey reported that the average net buying influence at IPC Printed Circuits Expo 2002 was 81 per cent, which means that 81 per cent of the attendees recommend products or make final purchasing decisions for one or more of the The survey also revealed that 81 per cent of the attendees came to IPC Printed Circuits Expo 2002 to keep up-to-date on new products and technologies. In addition, an overwhelming majority (88 per cent) of the audience felt that the products and services they were most interested in seeing were well represented at the show, with PCB materials, PCB processes, reliability, process control, testing and HDI/microvia continuing to be the biggest draws. Thirty-six percent of the respondents indicated that they plan to buy one or more of the types of products or services measured within 12 months following the exhibition.

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