To illustrate how strategic alliances are used in biotechnology as growth tools and to demonstrate the impact of market conditions on the evolution of alliances.
Löffler, A., Solf, M. and Zajac, E. (2017), "Bayer and Millennium Pharmaceuticals: Success Based on Perfect Interaction", Kellogg School of Management Cases. https://doi.org/10.1108/case.kellogg.2016.000037Download as .RIS
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