Examining sponsorship through a public entrepreneurship conceptual frame has received limited research attention. Whether sponsorship is a ‘winning solution’ is contingent on the particular form of sponsorship as well as the specific time and place.
Pugalis, L., Davidson, J., McLeay, F. and Round, A. (2016), "Tough Times, Difficult Choices and Public Entrepreneurship: Is Sponsorship a Winning Solution?", New Perspectives on Research, Policy & Practice in Public Entrepreneurship (Contemporary Issues in Entrepreneurship Research, Vol. 6), Emerald Group Publishing Limited, pp. 37-59. https://doi.org/10.1108/S2040-724620160000006002Download as .RIS
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