We discuss why integrative research focusing on the business–government relationship and the organization and the value of commercial diplomacy are needed from an international business perspective.
Ruël, H. and Visser, R. (2014), "An Exploration of Commercial Diplomacy as a Set of Facilities to Support International Business to and from Emergent Markets", Multinational Enterprises, Markets and Institutional Diversity (Progress in International Business Research, Vol. 9), Emerald Group Publishing Limited, pp. 303-322. https://doi.org/10.1108/S1745-886220140000009012Download as .RIS
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