To read this content please select one of the options below:

Evolution of a research stream: Critical role of professor Cavusgil and Michigan State University

Michigan State University Contributions to International Business and Innovation

ISBN: 978-1-84855-440-5, eISBN: 978-1-84855-441-2

Publication date: 1 January 2008

Abstract

The most important of my research interests at MSU and beyond was the born global firm, companies that undertake international business at or near their founding. They have emerged in huge numbers in recent years, largely due to evolutionary environmental factors, such as globalization and advanced information and communications technologies. The trend is closely related to the internationalization of the small and medium-sized enterprise (SME). My interest in born globals and international SMEs sprang in part from MSU's emphasis on frontier issues in international business. MSU and Professor Cavusgil stressed research on issues highly relevant to practitioners, who want to know how to enhance competitive advantages and superior company performance.

Citation

Knight, G. (2008), "Evolution of a research stream: Critical role of professor Cavusgil and Michigan State University", Tamer Cavusgil, S. (Ed.) Michigan State University Contributions to International Business and Innovation (Advances in International Marketing, Vol. 19), Emerald Group Publishing Limited, Leeds, pp. 53-66. https://doi.org/10.1108/S1474-7979(2009)0000019009

Publisher

:

Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited