This paper aims to trace the history, application areas and users of Classical Analytics and Big Data Analytics.
The paper discusses different types of Classical and Big Data Analytical techniques and application areas from the early days to present day.
Businesses can benefit from a deeper understanding of Classical and Big Data Analytics to make better and more informed decisions.
This is a historical perspective from the early days of analytics to present day use of analytics.
Emerald Group Publishing Limited
Copyright © 2014, Emerald Group Publishing Limited