To read this content please select one of the options below:

Leading entrepreneurial sustainability initiatives in emerging economies

Bindu Arya (University of Missouri at Saint Louis, Saint Louis, Missouri, USA)
Sven Horak (St John's University, New York, New York, USA)
Sabine Bacouel-Jentjens (ISC Paris, Paris, France)
Kiran Ismail (St John's University, New York, New York, USA)

International Journal of Emerging Markets

ISSN: 1746-8809

Article publication date: 1 April 2021

Issue publication date: 2 January 2023

227

Abstract

Purpose

This conceptual paper develops a theoretical framework to provide insights with respect to enhancing focus on entrepreneurial sustainability initiatives in the context of emerging economies. The unique idiosyncrasies of the institutional environment of emerging economies are identified along the concept of scripts.

Design/methodology/approach

Sense-making and social identity theory are utilized to draw propositions along with the dimensions of the three stages of the sense-making process: enactment, selection and retention, in order to identify factors that are likely to motivate the next generation of business leaders in emerging economies to undertake greater levels of sustainability initiatives.

Findings

When organizations face competing demands of meeting both social and financial goals, sense-making by next-generation leaders becomes relevant. Leaders with greater entrepreneurial orientation (EO) are more likely to take actions decoupled from local isomorphic pressures, such that they turn opportunities for sustainability into novel sustainable initiatives.

Originality/value

This paper proposes a framework to provide insights and directions for future research with respect to enhancing an organizational focus on sustainability initiatives in the context of emerging economies.

Keywords

Citation

Arya, B., Horak, S., Bacouel-Jentjens, S. and Ismail, K. (2023), "Leading entrepreneurial sustainability initiatives in emerging economies", International Journal of Emerging Markets, Vol. 18 No. 1, pp. 64-85. https://doi.org/10.1108/IJOEM-08-2020-0951

Publisher

:

Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

Related articles